high volume, good rate, good pitch, good enunciation, body language, tone, good voice inflexion, no stuttering, no use of filler words
2
New cards
non-verbal
body language and facial expression
3
New cards
which is more accurate - non-verbal or verbal
non-verbal
4
New cards
informative speech
sharing knowledge and reducing audience ignorance; describing an activity, event, object, person, or place
5
New cards
aristotle
ancient Greek philosopher; scientist who is still considered one of the greatest thinkers in politics, philosophy, and ethics; created rhetoric
6
New cards
is communication a learned behavior
yes
7
New cards
what person should you be writing in for journalism?
3rd person
8
New cards
reveals feelings
non-verbal
9
New cards
nutgraph
one sentence that summarizes the point of article
10
New cards
product placement
products used by advertisers used to have their product or brand appear in TV shows, movies, etc.
11
New cards
viral marketing
a form of advertising that propagates itself
12
New cards
communicare
Latin for "to make common" or "share"
13
New cards
writing vs speaking
You can rewrite and reread but if you say it, it's out there
14
New cards
media
vehicle that carries messages
15
New cards
pathos
An appeal to the emotions
16
New cards
ethos
ethics, image; appeal to do the "right" thing; argument based on character; appeals to audience's sense of ethical behavior; presents writer as credible, trustworthy, honest, and ethical
17
New cards
logos
logic; an appeal to logic; argument based on facts, evidence, and research; often contains expert testimony and statistical information; suggest product is logical or right choice
18
New cards
tone
The general, overall attitude of your voice
19
New cards
thyroid cartilage
houses the larynx and protrudes in the neck; Adam's apple
20
New cards
copyright
laws that require compensation for the use of property and information owned by artists, writers, and media producers
21
New cards
denotation
The literal, dictionary definition of a word
22
New cards
connotation
The emotion that a word can evoke
* A word may have a positive, negative, or neutral __________ * Words may have different _________ for different people
23
New cards
% of verbal communication
7%
24
New cards
% of non-verbal communication
93%
25
New cards
rhetoric
the art of persuasion
26
New cards
mass media
channels of communication through which messages are produced by a few and received by many
27
New cards
mass communication
when a sender distributes messages to many people simultaneously
28
New cards
pitch
How high or low your voice is
29
New cards
infer
To understand the point being made without having it directly stated to you
30
New cards
lungs
2 large, elastic, spongy, cone-shaped organs that contain airways and airspaces; average person used 10-30% for speech; where the change of oxygen to carbon dioxide happens
31
New cards
enunciation
The clarity with which you pronounce words
32
New cards
rate
How fast or slow you speak
33
New cards
diaphragm
a sheath of muscles and tendons, dome shaped, separating the abdomen from the chest; provides airtight separation
34
New cards
costal muscles
Muscles between the ribs
35
New cards
external costal muscles
muscles that raises the ribs up during inhalation
36
New cards
internal costal muscles
muscles that pull the ribs down during exhalation
37
New cards
epiglottis
cartilage that closes off the airway when swallowing so food does not go down the trachea
38
New cards
volume
How loud or quiet your voice is
39
New cards
voice inflection
The change in Pitch and Volume of your voice to put emphasis on a certain word or phrase
40
New cards
paralanguage
The noises we make that are not words
41
New cards
imply
To try to get a point across without stating it directly
42
New cards
velum
Soft pallet – door to nasal cavity
43
New cards
filler words
Utterances, words, or phrases to fill the silence
44
New cards
abuction
vocal chords being spread apart; occurs while breathing
"______" = to take away
45
New cards
adduction
vocal chords coming together; occurs while speaking or singing