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working memory
a newer understanding of short-term memory
automatic processing
unconscious encoding of incidental information, such as space, time, and frequency, and of well
visual encoding
the encoding of picture images
acoustic encoding
the encoding of sound, especially the sound of words
semantic encoding
the encoding of meaning, including the meaning of words
imagery
mental pictures; a powerful aid to effortful processing, especially when combined with semantic encoding
iconic memory
a momentary sensory memory of visual stimuli; a photographic or picture
echoic memory
a momentary sensory memory of auditory stimuli; if attention is elsewhere, sounds and words can still be recalled within 3 or 4 seconds
long
term potentiation (LTP)
flashbulb memory
a clear memory of an emotionally significant moment or event
implicit memory
retention independent of conscious recollection (also called non-declarative or procedural memory.)
explicit memory
memory of facts and experiences that one can consciously know and "declare" (also called declarative memory)
hippocampus
a neural center that is located in the limbic system; helps process explicit memories for storage
priming
the activation, often unconsciously, of certain associations, thus predisposing one's perception, memory, or response
proactive interference
the disruptive effect of prior learning on the recall of new information
retroactive interference
the disruptive effect of new learning on the recall of old information
general intelligence (g)
a general intelligence factor that according to Spearman and others underlies specific mental abilities and is therefore measured by every task on an intelligence test
Gardner's Multiple Intelligences
visual/spatial, verbal/linguistic, musical/rhythmic, logical/mathematical, bodily kinesthetic, interpersonal, intrapersonal, naturalistic
achievement test
a test designed to assess what a person has learned
aptitude test
a test designed to predict a person's future performance; aptitude is the capacity to learn
standardization
defining uniform testing procedures and meaningful scores by comparison with the performance of a pretested group (Representative sample) to form a normal distribution or bell curve
The Flynn Effect
intelligence scores have risen throughout the last 100 years or so (due to environment)
reliability
when a test yields consistent results
validity
the extent to which a test measures what it is supposed to measure
z
score
stereotype threat
a self-confirming concern that one will be evaluated based on a negative stereotype
Triarchic Theory of Intelligence
this theory holds that there are three types of intelligence: analytic intelligence, practical intelligence, and creativity
algorithm
a methodical, logical rule or procedure that guarantees solving a particular problem
heuristic
a simple thinking strategy that often allows us to make judgments and solve problems efficiently
functional fixedness
the tendency to think of things only in terms of their usual functions
mental set
a tendency to approach a problem in a particular way, often a way that has been successful in the past
representativeness heuristic
judging the likelihood of things in terms of how well they seem to match particular prototypes; may lead one to ignore other relevant information
availability heuristic
estimating the likelihood of events based on how readily instances come to mind (perhaps because of their vividness); we presume such events are common
framing
the way an issue is posed
belief bias
the tendency for one's preexisting beliefs to distort logical reasoning, sometimes by making invalid conclusions seem valid, or valid conclusions seem invalid
B.F. Skinner
argued that we learn language through modeling, reinforcement, and association
Noam Chomsky
theorist who believed that humans have an inborn or "native" propensity to develop language