Social Influence

What were the findings for Milgrams study

300V - 100%
Stopped at 300V - 12.5%
Max voltage - 65%

What did Sheridon and King do?

They replicated Milgram’s Study but with real shocks on real puppies. 54% males and 100% of females went to the max voltage.

What were Moscovici findings?

8% with the consistent minority and 1% with the inconsistent minority

What were Asch’s findings?

75% conformed at least once due to NSI
5% conformed all of the time due to ISI

Give two strengths and one limitation of Asch’s Study

High internal validity due to standardised instructions
Bond did a meta analysis of studies using Asch’s procedure where he found similar results. Also found that in collectivist countries conformity was higher, so it lacked generalisability.

What was the obedience % for all variations

Location - 47.5%
Proximity - 40%
Touch - 30%
Remote - 20.5%
Uniform - 20%

What did Rank and Jacobson do?

Did a study where nurses where given an order by their doctor to give an excessive dosage to a paitent. 16 out of 18 nurses disobeyed, showing a limitation of the agentic state.WH

What were Holland’s findings for the evaluation of LOC

37% of internal didnt go to max voltage
23% of external didnt go to max voltage