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Leon Festinger
developed the cognitive dissonance theory
Margaret Floyd Washburn
first female to receive a PhD in psychology and the 2nd woman president of the APA
Sigmund Freud
father of the psychoanalytic perspective
Francis Galton
thought intelligence was purely hereditary
John Garcia
studied conditioned taste aversion in rats
Howard Gardner
proposed 8 distinct intelligences: naturalistic, linguistic, logical, musical, interpersonal, kinesthetic, and spatial
G. Stanley Hall
first president of the APA and established the 1st US psych lab
William James
created the functionalism perspective and wrote the first psych textbook
William James/Carl Lange
developed the James/Lange theory of emotions (you feel scared before you process it)
Wolfgang Kohler
co founder of the gestalt psychology
Elizabeth Loftus
studied how eyewitness memories can be influenced by questioning
Abraham Maslow
Humanist, Created the hierarchy of needs
Stanley Milgram
studied obedience
George Miller
proposed that short term memory is
Ivan Pavlov
discovered classical conditioning when studying the digestion of dogs
Jean Piaget
developed the 4 stages of cognitive development
Carl Rogers
humanist, believed people were born good and had self-actualizing tendencies (could become the best version of themselves possible)
Hermann Rorschach
developed inkblot tests
Stanley Schatchter/Jerome Singer
developed the two-factor theory of emotions (feel the physiological arousal and then put a cognitive label on it)
Alfred Adler
studied parenting styles (authoritarian, authoritative, permissive) and gave pros and cons for all
Mary Ainsworth
research on attachment styles of children using the strange situation room (making parents leave and stranger enter the room)
Solomon Asch
created a study on conformity and group pressure through the perception of line lengths (the video where they had to pick the shortest line)
Albert Bandura
followed the social-cognitive perspective, believed that people learn through observation and modelling (Bobo Dolls)
Diana Baumrind
created a personality theory that focused on birth order and striving for superiority
Aaron Beck
developed a cognitive therapy for depression (literally called CBT)
Alfred Binet
created the first modern intelligence test to measure a child’s mental age (Stanford-Binet)
Paul Broca
discovered Broca area (responsible for speech production)
Mary Whinton Calkins
the first woman to fulfill the requirements for a PhD in psychology. Also was the first female prez of the APA
Walter Cannon/Phillip Bard
created a theory of emotions in which emotions and physiological response happen at the same time
Raymond Cattell
created the 16 trait personality inventory
Noam Chomsky
studied language development and universal grammar
Paul Costa/Robert McCrae
created the big 5 theory (OCEAN) (most widely used today)
Mary Cover Jones/Joseph Wolpe
helped create exposure therapies (systematic desensitization)
Charles Darwin
studied natural selection (inspires the evolutionary perspective)
Dorthea Dix
advocated for more treatment for the mentally ill and construction of mental hospitals to assist
Hermann Ebbinghaus
developed the forgetting curve (DO PHASE 1 AND PHASE 2)
Albert Ellis
created Rational Emotive Behavior Therapy; cognitive therapy (REBT replace irrational thoughts with rational thoughts)
Erik Erikson
developed the 8 stages of psychosocial development in which each centered around a conflict (
Edward L. Thorndike
behaviorists, developed law of effect (behaviors with positive outcomes are more likely to be repeated, while behaviors with negative outcomes are less likely to happen again).
Lev Vygotsky
stressed how children develop through interactions with the social environment
John B. Watson
father of behaviorism; didnt believe in introspection (conditioned Baby Albert)
Ernest Weber
did psychophysics & created Webers Law (states that the just-noticeable difference between two stimuli is proportional to the physical intensity of the stimulus)
Carl Wernicke
discovered Wernickes Area (responsible for speech comprehension)
Wilhelm Wundt
father of psychology, established the first psych lab in Germany
Philip Zimbardo
Conducted the Stanford Prison Experiment
Benjamin Worf
he argues that people experience the world based on the structure of the language they habitually use
David Wechsler
created intelligence tests that include both verbal and nonverbal items
Edward Tolman
known for his research on cognitive maps(mental maps) and latent learning(learning without reinforcement or punishment)
Roger Sperry
Nobel prize winner for his split-brain research
Martin Seligman
learned helplessness; research on optimism and biological preparedness
Julian Rotter
locus of control theory (concept that describes how much a person believes they have control over their life and the events that affect it) -internal locus vs external locus
Vilayanur Ramachandran
phantom limb sensations