Attitude Scales and Evaluation Scales

Thurstone Scales

It relies on “expert judges” to rate statements for favorableness, having scores based on the pre-assigned scale values of endorsed statements

Expert Judges

They are the evaluators of Thurstone Scales who possess adequate understanding of the construct being assessed

Likert Scales

It is a reliable and efficient scale that is widely adopted in Psychological research to scale attitudes and behavioral tendencies

Industrial/Organizational Psychology

Some of the few applications of Attitude Scale is the Self-Help Agency Satisfaction Scale, which falls under the field of ____________

Educational Psychology

Some of the few applications of Attitude Scales are Study Attitudes and Methods Survey and Minnesota Teacher Attitude Survey, which falls under the field of __________

Standard Rating Scales

It is designed to evaluate each person independently, and can be used for the evaluation of personality, behavior, and job performance

Checklist

One of the few examples of Standard Rating Scales is __________, which includes a list of descriptors or behaviors, where the observer checks the behaviors that occur or the descriptors that apply

Checklist

This is an example of which specific type of Standard Rating Scale?

Q-Sort

One of the few examples of Standard Rating Scales is __________, where descriptions are sorted into piles according to the degree to which the statements match what has been observed

Q-Sort

One of the few examples of Standard Rating Scales is __________, which ranks an individual’s characteristics in order of salience or frequency of occurrence

Q-Sort

This is an example of which specific type of Standard Rating Scale?

Continuous Scales

One of the few examples of Standard Rating Scales is __________, where the rater locates a person along a particular dimension, and is usually used in personality evaluation techniques

Linear Form

This is an example of which specific type of Standard Rating Scale (Continuous Scales)?

Box Form

This is an example of which specific type of Standard Rating Scale (Continuous Scales)?

Numerical Form

This is an example of which specific type of Standard Rating Scale (Continuous Scales)?

Behaviorally Anchored Rating Scales

One of the few examples of Standard Rating Scales is __________, which aims to reduce ambiguity in the meaning of the dimension being rated and the scale points, being used in psychological evaluation and performance appraisal

Raters compare employees with one another to determine who performs better.

The following describe the construction of a Behaviorally Anchored Rating Scale (BARS), EXCEPT:

• Uses concrete, behavioral statements for the scale points.

• A group of people knowledgeable about the task being evaluated is needed.

• Raters compare employees with one another to determine who performs better.

• Critical incidents, behavioral statements, and observable illustrations for different levels of the task are generated.

• Each scale presents a continuum with final statements listed in order.

Behaviorally Anchored Rating Scales

This is an example of which specific type of Standard Rating Scale?

Behavioral Observation Scale

One of the few examples of Standard Rating Scales is _________, which lists behaviors demonstrating various levels of performance, requires raters to indicate the frequency of each behavior within a specified timeframe (including noting unobserved behaviors), and is used for performance and psychological evaluations.

Behavioral Observation Scale

This is an example of which specific type of Standard Rating Scale?

Comparative Rating Scales

It is designed to rate people relative to each other, primarily on job performance, but does not provide information about absolute levels of performance, but rather relative performance

Full-Ranking Scale

One of the few examples of Comparative Rating Scales is _________, which rank orders all the people in a group on a specific dimension, providing the maximum information about individual differences

True

In a Full-Ranking Scale, the number of ranks used is equal to the number of people in the group

True or False

Full-Ranking Scale

This is an example of which specific type of Comparative Rating Scale?

Forced-Distribution Scale

One of the few examples of Comparative Rating Scales is _________, which requires the rater to designate a fixed number of people in each rating category

Forced-Distribution Scale

In one of the few examples of Comparative Rating Scales, _________ uses percentage to determine the number of people to locate in each category, basing on the number of people being compared and is easier to construct, but is less precise than a full ranking

Forced-Distribution Scale

This is an example of which specific type of Comparative Rating Scale?

Paired Comparison

One of the few examples of Comparative Rating Scales is _________, where the people to be rated are listed in a series of pairs so that each person is paired with every other person

Man-To-Man Scale

Paired Comparison, which is under Comparative Rating Scales, is also called as ________

Paired Comparison

This is an example of which specific type of Comparative Rating Scale?

Rater Errors

It is an issue in evaluating, which undermines the validity of the measurement process, having the Halo Effect as one of the most familiar

Halo Effect

It is the tendency of raters to base their ratings on general impressions

Central Tendency Errors

It is an issue in evaluating, which occur when raters overuse the middle portion of the scale, avoiding the use of extreme ratings

Leniency Errors

It is an issue in evaluating, which occur when raters overuse the high categories and avoid using the lower ones

Severity Errors

It is an issue in evaluating, which occur when raters overuse the low categories and avoid the upper ones