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changes in public perception example
drink driving
1925
the first law on drink driving is passed, but there was no limit or definition on what 'drunk' was
1951
car ownership is increasing, 15% of the UK own a car
1966
all new cars are fitted with seat belts
1967
Road Safety act is introduced, stating a blood alcohol limit of 80mg per 100 ml
1968
the first breathalysers are introduced
this helped reduce road deaths by over 1,100 and serious injuries by over 11,000
the proportion of accidents involving alcohol fell from around 25% to 15%
1971
55% of the UK own a car, and the number of car related deaths is 8,000 a year
1983
High Risk Offenders Scheme - anyone with more than one alcohol offence undergoes a medical before they can have their license reinstated
1991
death by driving under the influence is given a 5 year prison sentence
2014
the prison sentence is increased to 14 years
2014 THINK
THINK!'s campaign survey finds that 91% of people agree that drink driving is unacceptable and 92% said they would feel ashamed if they were caught
How many accidents in England Wales involve a driver over the alcohol limit?
1 in 8 road deaths
What are the UK charity Brake campaigning for?
for the limit to be reduced from 80mg/ml to 20
explain how laws can be influenced by public perception [4]
Public perception can be linked to the change in laws such as those surrounding drink driving. In 1925, drink driving became a criminal offence though there was no legal alcohol blood limit. By 1971, 55% of the UK owned a car and road related accidents and deaths were on a rise, particularly those linked to alcohol consumption. Many campaigns used TV advertising to push the dangers of drink driving into public consciousness, and in 1991 deaths caused by drunk driving were punishable by 5 years in prison. By 2014, this had increased to 14 years and the number of road related accidents and deaths began to decrease. A survey by THINK! found that 91% of people agreed that drink driving was wrong. This demonstrates that as public perceptions change, the law and sentencing guidelines will reflect these views.