Production
Converting inputs into outputs with an exchangeable value
Productivity
Output per unit of input employed.
It is a way of measuring how efficiently a company or an economy is producing its output.
Labour productivity
The amount of output produced per worker (or per worker-hour)
Division of labour
A type of specialisation where production is split into different tasks and specific people are allocated to each task.
Adam Smith explained the increase in productivity that could be achieved through division of labour.
Advantages of Specialisation
People can specialise in what they are best at
Better quality and higher quanity of products due to increased labour productivity
Firms can achieve economies of scale
More efficient production
Reduced training costs
Disadvantages of Specialisation
Workers can end up doing repetitive tasks, leading to boredom
Countries can become less self-sufficient
Lack of flexibility for workers
Functions of money
A medium of exchange
A measure of value
A store of value
A standard (or method) of deferred payment
Firm
Any business organisation which generates revenue by selling their output. They use factors of production to produce the output.
Cost of production
The economic cost of producing the output. This includes the money cost of FoPs as well as opportunity cost.
Short run
At least one of a firm’s factors of production is fixed
Long run
All factors of production can be varied
Total Cost (TC)
All the costs involved in producing a particular level of output
TC = TFC + TVC
Average Cost (AC)
Cost per unit produced.
AC = TC / Q
Short Run Average Cost Curve (SRAC)
Likely to be u-shaped
AC initially falls as output increases and then starts to increase
AVC is u-shaped because it is limited by FoPs
AFC falls as output rises because TFC is spread across greater levels of output
Economies of Scale
The cost advantages of production on a large scale
Technical economies of scale
Production line methods can be used to make a lot of things at a very low average cost
Specialised equipment can help reduce average costs
Workers can specialise - this might not be possible in a small firm
Law of increased dimensions
Purchasing Economies of Scale
Large firms will need larger supplies of raw materials so can negotiate discounts with suppliers
They can get a good bargain because they will be the most important customers of suppliers
Managerial Economies of Scale
Large firms can employ specialist managers to take care of different areas of the business
They gain expertise and experience in a specific area of the business, leading to better decision-making abilities in that area
Financial Economies of Scale
Larger firms can often borrow money at a lower rate of interest. Banks also view lending to them as less risky compared with smaller firms.
Risk-bearing Economies of Scale
Larger firms can diversify into different product areas, leading to a more predictable overall demand
This makes them more able to take risks, as their other acitivities allow them to absorb the costs of failure more easily
Marketing Economies of Scale
Advertising is usually a fixed cost which can be spread over more units for larger firms, reducing the cost per unit
Larger firms also benefit from consumer trust due to brand awareness
External economies of scale
Local colleges may start to offer qualifications needed by big local employers, reducing training costs
Improvements in road networks and public transport
Suppliers may choose to locate in the same area, reducing transport costs
Diseconomies of Scale
Average costs rise as output rises
Internal Diseconomies of Scale
Waste and loss can increase. Bigger warehouses might lead to more things getting lost
Communication and coordination may become more difficult
External Diseconomies of Scale
As a whole industry becomes bigger, the price of raw materials may increase (since demand will be greater)
Buying large amounts of materials may not make them less expensive per unit, such as when supplies need to be transported long distances
Price Taker
A firm which is a price taker has no power to control the price it sells it. It will have a flat (perfectly elastic) demand curve).
Price Maker
These firms have some power to set the price they sell at. Its demand curve will slope downwards - to increase sales the firm must reduce the price.