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Ethos
appeal to authority and credibility
Pathos
appeals to the audience’s emotions
Logos
Logic, rational, and reasoning to persuade on audience.
Loose Sentence
main idea stated at the beginning of the sentence followed by additional information; will make sense if brough to a close before the end
Periodic Sentence
Main idea is withheld until the end of the sentence and will only make sense in the end
Diction
the choice and use of words and phrases in speech or writing that must always have an adjective to describe them with.
Syntax
Sentence structure
Juxtaposition
two things being seen are placed together to show contrast
Rhetorical questions
a question asked in order to create a dramatic effect or to make a point rather than to get an answer
Repetition
the intentional use of repeated words, phrases, or structures to emphasize a point, create rhythm, or enhance meaning
Chiasmus
a rhetorical device in which grammatical structures or concepts are repeated in reverse order, creating an A-B-B-A pattern
Asyndeton
omission of the conjunctions that ordinarily join coordinate words or clauses
ex. “we have ships, men, money”
Polysyndeton
Repetition of conjunctions in close succession
ex. “we have ships, and men, and money”
Anaphora
use of a word referring to or replacing a word used earlier in a sentence to avoid repetition
Epistrophe
repetition of a word or expression at the end of successive phrases, clauses, sentences, or verses especially for rhetorical or poetic effect.
Epanalepsis
beginning of a clause/sentence repeated at the end
Parallelism
similar grammatical structure or patterns in clauses, sentences, and phrases
“I came, I saw, I conquered.”
Antithesis
Employ contrasting ideas in parallel grammatical structure.
“It was the best of times, it was the worst of times.”
Allegory
References the expression of symbolic fictional figures and actions of truths or generalizations about human existence
Alliteration
references the repetition of the same sound at the beginning of successive words
Allusion
a reference, explicit or implicit, to something in previous literature or history
Analogy
references an extended comparison between two things/instances/people etc. that share some similarity to make a point
Anecdote
references a usually short narrative of an interesting, amusing, or biographical incident
Assonance
repetition of vowel sounds but not consonant sounds
Irony
stating the opposite of what is said or meant
Zeugma
Modifies multiple words; use of a word to govern/yoke several words/phrases
Syllepsis
sense of words changes; verb with two meanings; a single word that modifies two or more words that causes a different meaning