Alliteration
repetition of consonant sounds at the beginning of 2 or more neighboring words.
Allusion
a passing reference, without explicit identification, to a literary or historical person/place/event, or literary work
Anachronism
a thing belonging to a different time period (esp. something that is conspicuously old fashioned)
Analogy
 comparing similarities
Metaphor
a figure of speech in which a word or phrase is applied to an object or action to which it is not literally applicable
Simile
a metaphor/analogy that uses like/as
Anaphora
parallel structure starting with the same words
Anecdote
offering a brief narrative episode.
Aphorism
a pithy and pointed statement of a serious maxim, opinion, or general truth.
Cliché
a phrase or opinion that is overused and betrays a lack of original thought; trite; overly familiar
Ethos
appeals to the speaker's status or authority
Logos
appeals to the audience's reason
Pathos
appeals to the emotions
Kairos
refers to the “timeliness” of an argument
Connotation
an idea or feeling that a word invokes in addition to its literal or primary meaning.
Denotation
dictionary definition; objective meaning; literal meaning taken at surface value
Diction
refers to the author’s word choice
Ellipsis
when one or more words are omitted from a sentence
Hyperbole
exaggerated statements or claims not meant to be taken literally
Imagery
visually descriptive or figurative language
Induction
starting from specific premises and forming a general conclusion
Deduction
using general premises to form a specific conclusion
Irony
the expression of one's meaning by using language that normally signifies the opposite, typically for humorous or emphatic effect
Satire
the use of humor, irony, exaggeration, or ridicule to expose and criticize people's stupidity or vices, particularly in the context of contemporary politics and other topical issues
Parallelism
repetition of a chosen grammatical form within a sentence.
Shift
rhetorical shift occurs when speakers or writers alter their style or tone in a piece
Syllogism
a deductive scheme of a formal argument consisting of a major and a minor premise and a conclusion
Enthymeme
a syllogism in which one of the premises is implicit
Syntax
the way sentences are grammatically constructed.
Verisimilitude
the appearance of being true or real