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26 Terms

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Legal or Forensic

Public speaking that occurs in courtrooms, addressing past actions.

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Politics or Deliberative

Public speaking in legislative assemblies, urging action for the future.

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Ceremonial or Epideictic

Public speaking that reinforces shared beliefs about current affairs.

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Persuasive Speeches

A type of speech aimed at convincing the audience through various techniques.

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Invention

The process of developing persuasive arguments and information.

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Arrangement

The organization of a speech to effectively present persuasive arguments.

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Style

The use of impactful language tailored to the topic of persuasion.

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Memory

The use of mnemonic devices to aid in recalling speech content.

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Delivery

The effective use of gestures, body language, and vocal cues in presenting a speech.

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Fundamentals of Rhetoric

The basic principles defining purpose, audience, composition, argumentation, organization, and style.

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Medieval Rhetoric

The use of rhetoric by the Church to spread Christianity and guide interpretation of Scripture.

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Augustine

A key figure who adapted classical rhetoric for Christian teachings in the 5th century.

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Boethius

A scholar who summarized classical rhetoric, influencing its study for 800 years.

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Rhetoric in the Church

Used to create rules for preaching and legal letters, preserving classical texts.

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Renaissance Rhetoric

A revival of classical rhetoric, emphasizing style and the study of figurative language.

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Private Discourse

Informal conversations that expanded the scope of rhetorical communication.

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Peter Ramus

Proposed a reform separating dialectic from rhetoric, focusing on style, memory, and delivery.

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John Locke

Argued for clear language and generalizations, criticizing rhetoric for complicating communication.

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Giambattista Vico

Challenged Cartesianism, emphasizing probability over absolute truth in knowledge.

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Rhetoric and Psychology

The connection between understanding mental processes and effective persuasion in the 19th century.

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Diversity in Rhetoric

The growing recognition of race and gender in rhetorical studies and public speaking.

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Modern Rhetoric

Explores various media and messages, adapting to diverse audiences and contexts.

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Aristotle’s Rhetorical Triangle

Consists of ethos (credibility), pathos (emotional appeal), and logos (logical argument).

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SOAPS²Tone

A tool for rhetorical analysis focusing on speaker, occasion, audience, purpose, subject, style, and tone.

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SPERM

Contexts (Social, Political, Economic, Religious, Military) that influence rhetorical discourse.

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Concession and Refutation

Acknowledging opposing points (concession) and countering them (refutation) to strengthen one's argument.