Lesson: Brainstorming

Brainstorming

Process of writing down specific topics from different sources

Alex Faickney Osborn

Coined the term “brainstorming”

Brainstorming

A group or individual creative technique by which efforts are made to find a conclusion for a specific problem by gathering a list of ideas spontaneously contributed by its numbers.

Brainstorming

The information being used is coming from a lot of sources or different people in the same group. These ideas are jotted down and combined.

Idea listing, idea mapping, cubing, free writing, researching

Different techniques of brainsotrming

Idea listing

Simply involves listing down ideas about a particular topic.

Idea listing

You have a single topic where you want to gather information and simply list down supporting details.

Idea mapping

It is a visual representation of ideas and their connections with one another, also called web clustering.

Idea mapping

Also known as web clustering

Cubing

Ideas are examined from six different or distinct viewpoints

Cubing

When looking at an idea or concept, you have to ask yourself different questions to produce more information about that idea.

Describe, Compare, Associate, Analyze, Apply, Argue

The distinct viewpoint found in cubing.

Free writing

Writing what comes into your mind. It is a continuous writing without inhibitions and not minding errors in spelling and grammar.

Free writing

There are no rules that you have to follow. This is spontaneous.

Free writing

It's mean goal is to put into writing what you have in mind. It has no definite structure.

Researching

Going to the library or checking out websites on the internet, then making a list or map of new ideas.

Encourages creative thinking. All ideas are accepted. It makes everyone part of the team. It is exciting and easy.

Advantages of brainstorming

Only works when everyone in the room has something to say. Without strict control or leader, the group may take too long to get the solution. A large group will not be effective. People with high emotions are not allowed.

Disadvantages of brainstorming