Cambridge Analytica - Ecology

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Description and Tags

Media Studies

A-Level Media Studies

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7 Terms

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Concepts

Industry

Audience

Media Language

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Theorists

Hall

McLuhan

Postman

Hesmondhalgh

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ethical concerns

manipulation

emotional advertising

voter psychology

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Power imbalance

user vs conglomerate

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modern media environment

Influence political thinking

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data points collected

5000+ per person

through surveys

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Terminology

Micro targeting

data misuse

control

conglomerates