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diversification
adding new businesses to the firm that are distinct from its existing operations
internal development
starting a new business subsidiary
acquisition
makes sense when the entry barrier is high or speed is important, often a high cost
joint venture
may be less expensive than acquisition, but still involves significant time and costs
corporate venturing
directly investing corporate funds in external startups
related diversification
significant revenues from other businesses linked to the primary business activity
unrelated diversification
few linkages among the businesses
economies of scale
cost savings that come from running a larger scale operation, costs decrease as production increases
economies of scope
cost reductions that flow from sharing resources in multiple businesses
single business vs related diversification
single businesses do not last long term and are exposed to more risks, where as related diversification last long term with better synergy
measures of industry attractiveness
market size and growth, emerging opportunities/threats, industry profitability, competitive intensity, cross business fits
measures of competitive strength
firm's market share, profitability, cost efficiency, ability to match or beat rivals on key product attributes, brand image/reputation, valuable resources/capabilities
nine cell matrix
allocate the most resources to the highest performing business/most competitive (business in high/strong categories)
dogs
small market share, low growth market (divest)
cash cows
low growth market, decent market share (invest enough to hold)
stars
high market share, fast growing market (maintain/increase investment)
question marks
not clear (invest or divest)
merger
joining of two independent companies to form a combined entity
acquisition
purchase or takeover of one company by another
drivers of M&A
revenue synergies, reduced market rivalry, cost synergies, stronger competencies, convergence of industries whose boundaries are being blurred, principal-agent problem
why do M&A fail
too much premium, gains in competitive capabilities may take to long to realize, cost savings may prove smaller than expected, resistance from organizational members
strategic alliances
arrangements between firms that involve sharing of knowledge, resources, and capabilities with the intent of developing processes, products, or services
advantages of strategic alliances
independent, more flexible, don't combine, shared resources
strategic alliances difference between M&A
flexibility, lower cost, less risky
joint venture
standalone organization created and jointly owned by two or more parent companies, shared revenues, expenses, control
why do firms enter into strategic alliances
to strengthen competitive position, enter new markets, hedge against uncertainty, to access critical complementary assets, to learn new capabilities from competitors, increase bargaining power
advantages of strategic alliances over M&A
lower investment cost and risks, faster to deploy
risks of strategic alliances
possibility of a poor fit between the partners, can lose proprietary rights knowledge base
international strategy
firms strategy to gain and sustain a competitive advantage when competing against other foreign and domestic companies around the world
foreign regulations that could harm/benefit your company
local content requirements, trade restrictions, price regulations
foreign exchange risk (over)
domestic goods become more expensive to foreign, foreign goods become cheaper domestically
foreign exchange risk (under)
domestic goods become cheaper for foreign, foreign goods become more expense
foreign market entry modes
exporting, licensing, franchising, wholly-owned subsidiary, strategic alliance/joint venture
exporting
pros: limited involvement in foreign markets
cons: higher costs in the home country, shipping costs, trade barriers
licensing
pros: makes sense when a firm with a unique product lacks the resources to entry foreign markets, income from royalties, lower risk
cons: risk of losing control over tech know how
franchising
pros: franchisee bears most of costs/risk, similar to licensing
cons: maintaining quality control in foreign countries is challenging
licensing and franchising
quickest mode of foreign market entry, lowest risk
advantages of strategic alliance and joint venture
access to the partners local knowledge, shared costs and resources, allows to preserve independence, often used to pave the way for acquisition
disadvantages of strategic alliances and joint ventures
language and cultural barriers, different operating practices, coordination costs, conflicts
home replication strategy
leverages home based core competencies by selling the same products/services both domestic and foreign markets
use when both local responsiveness and cost reductions are low
cons: limited local responsiveness
multidomestic strategy
attempts to maximize local responsiveness
use when the pressure for local responsiveness is high and the pressure for cost reductions is low
common in the consumer products and food industries
cons of multidomestic strategy
higher costs, duplication of functions, too much local autonomy
global strategy
attempts to reap significant economies of scale through standardization
use when the pressure for local responsiveness is low and pressure for cost reductions is high
sells the same products globally
cons of global strategy
does not enable firms to address local needs
transnational strategy
strategy that attempts to combine the benefits of a multidomestic strategy with those of a global strategy
use when both local responsibleness and cost reductions are high
cons of transnational strategy
added complexity
corporate governance
system of rules, practices, and processes by which a company is directed and controlled, ensuring its operations are ethical, transparent, and in the best interests of its stakeholders
board of directors
is composed of inside and outside directors, who are elected by shareholders to represent their interests
functions of the board of directors
control function (selecting, evaluating, compensating top execs, compliance), service function (general strategic oversight and guidance), resource acquisition
interlocking directorate
the same person serves on the board of two or more companies, less likely to effectively monitor management
CEO duality
CEO doubles as the chairperson
common in the US
outgoing CEO on the board
pros: can lend stability to the transition process
cons: can undermine the credibility and leadership of the incoming CEO
ethical universalism
conceptions of right and wrong are universals
ethical relativism
ethical correctness depends on the prevailing local ethical standards
multiple sets of ethical standards pose dilemmas
integrative approach
middle position between the universalism and relativism
integrative approach guiding principles
universal ethical norms take precedence over local ethical norms
business case for ethical strategy
an unethical behavior can do damage to the firm and its stakeholders
short term business ethics?
business ethics don't always help short term as companies will pay more short term for ethics vs long term