Chapter 18: Management of Technology & Innovation
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6 Terms
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What is technology in organizations?
The processes and tools used to transform inputs into outputs.
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What is innovation?
The process of adding newness to products, services, or processes.
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What is management of technology?
Planning and controlling technological resources to create value and competitive advantage.
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Why is innovation important to organizations?
It enables competitiveness, growth, and adaptation to change.
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What are the 5 C's of innovation management?
Casting a wide net, creating newness, creating culture, communicating knowledge, and changing with courage.
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What is an example of innovation?
Introducing a new service, improving a process, or using technology in a new way.
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