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Conformity
Adjustment of one’s behavior or thinking to match a group standard
-Can be drive by desire to fit in
Normative Social Influence
When people conform to group behavior to be liked and accepted and to avoid rejection
Social Norms
An unwritten rule or expectation that guides behavior within social groups
Relative Deprivation
The perception that one is worse off than others to whom they compare themselves, which can lead to feelings of dissatisfaction, frustration, and resentment
Upward Social Comparison
Process of comparing oneself to someone perceived as superior
Downward Social Comparison
When an individual compares themselves to someone they perceive as worse off to feel better about their own situation
Informational Social Influence
When an individual conforms to the behavior of a group because they believe the group has the correct information, especially in ambiguous situations
Obedience
The act of following a direct command or order from a figure of authority
Social Facilitation
The tendency for individuals to perform a task better on simple or well-learned tasks when others are present, and worse on complex or new tasks
Group Polarization
A group’s prevailing opinion becomes more extreme after a discussion, compared to the initial views of the individual members
Groupthink
Desire for harmony in a decision-making group overrides a realistic appraisal (assessment) of alternatives, leading to irrational or dysfunctional decisions
Attribution Theory
Explains how people explain the causes of behavior, categorizing them as either dispositional (internal), like personality, or situational (external), like circumstances
Dispositional Attributions
Explains a person’s behavior by crediting it to their internal, personal characteristics, such as personality traits, intelligence, or habits, rather than to external, situational factors
Situational Attributions
Tendency to explain a person’s behavior by pointing to external factors, such as the environment, social context, or circumstances
Explanatory Style
A person’s habitual way of explaining events, which can be either optimistic or pessimistic
Optimistic Explanatory Style
Tendency to view positive events as permanent and pervasive, while seeing negative events as temporary and specific
-Optimistic individuals attribute good things to internal, lasting factors, but attribute bad things to external temporary circumstances outside of their control
Pessimistic Explanatory Style
Habitual way of explaining negative events by attributing them to permanent, pervasive, and personal factors, leading to feelings of helplessness and a higher risk of depression and anxiety
Fundamental Attribution Error
Tendency to overemphasize personality-based, or dispositional factors, and underestimate situation based, or situational, factors when explaining the behaviors of others
Actor-Observer Bias
Tendency for individuals to attribute their own actions to external, situational factors, while attributing actions of others to their internal, personality traits
Self-Serving Bias
Tendency to attribute one’s successes to internal, personal factors (e.g. ability, effort) while attributing failures to external, situational factors (e.g. bad luck, unfair circumstances)
Internal Locus Of Control
The belief that individuals have control over their own actions, behaviors, and life outcomes, rather than believing they are determined by external forces like luck or fate
External Locus of Control
The belief that external forces like fate, luck, or other outside influences, rather than personal actions, determine life’s outcomes
Altruism
Selfless concern for the well-being of others, where an individual helps without expecting personal gain or reward
Social Responsibility Norm
A social rule that suggests individuals should help others who need assistance, even if there is no expectation of repayment
Stereotype
A generalized belief about a group of people, often an oversimplifcation that ignores individual differences
Confirmation Bias
Tendency to search for, interpret, favor, and recall information in a way that confirms ones preexisting beliefs or hypotheses
Belief Perseverance
Tendency to hold onto one’s initial beliefs even when confronted with evidence that contradicts them
Self-Fulfilling Prophecy
A belief or expectation that influences behavior in a way that makes the original belief come true
Prejudice
Preconceived, usually negative, attitude toward a group por its members, based on stereotypes rather than individual experience
Discrimination
Unjust treatment of individuals or groups based on prejudice
Implicit Attitudes
Unconscious, automatic evaluations or feelings toward a person, group, or idea that can influence behavior without conscious awareness
Just-World Phenomenon
Congitive bias where people believe the world is fundamentally fair, and that individuals get what they deserve
Out-Group Homogeneity Bias
The tendency to perceive members of an out-group (a group one does not belong to) as more similar to each other than members of one’s own in group
In-Group Bias
The tendency to favor one’s own group over others
-Involves showing more positive attitudes and greater support for one’s own social group
Mere Exposure Effect
A psychological phenomenon where people develop a preference for things simply due to repeated exposure
Ethnocentrism
Belief that one’s own ethnic or cultural group is superior, leading to the judgement of other cultures based on one’s own standards
Collectivism
A social and cultural orientation where individuals prioritize the needs of their group, family, community over their own personal goals
Multiculturalism
The idea that diverse cultures coexist within a society and are mutually appreciated
Superordinate Goals
A shared objective that requires cooperation between two or more individuals or groups to achieve, which helps to reduce conflict by overriding differences and promoting a sense of a single, larger group
Social Traps
A situation where individuals or groups pursue short-term goals that have negative long-term conequences for the group as a whole
Persuasion
The process of influencing attitudes and beliefs through communication
Elaboration Likelihood Model
A theory of attitude change proposing two routes to persuasion: the central route and the peripheral route
Central Route of Persuasion
A method of changing attitudes that involves carefully considering the context, logic, and evidence of a message
Peripheral Route of Peruasion
A psychological concept where a person is influenced by factors other than the actual argumentation, such as a celebrity endorsement, the attractiveness of the speaker, or emotional signals
Halo Effect
A cognitive bias where a positive impression of a person, brand, or product influences your judgement of their other specific traits
Foot-in-the-Door Technique
A compliance strategy where a person is more likely to agree to a larger request after they have already agreed to a smaller, initial request
-Works b/c first request creates a sense of commitment and consistency, making it likely that the individual will continue to say yes to subsequent larger requests
Door-in-the-Face Technique
A persuasion strategy where a person first makes a large, unreasonable request that is likely to be rejected. Followed by a second, smaller request, which is the one they actually wanted all along
-2nd request seems more reasonable than first, so its more likely to be accepted & the reciprocity makes people feel obligated to compromise
False Consensus Effect
A cognitive bias where people overestimate how much others agree with their own beliefs, behaviors, and attitudes
Cognitive Dissonance
A psychological discomfort experienced when simultaneously holding conflicting beliefs, attitudes, or values, often leading to an alteration in one of beliefs or behaviors to reduce the discomfort
Industrial-Organizational (I/O) Psychologists
Psychologists who apply psychological principles and research methods to the workplace to improve productivity, select and promote employees, and enhance organizational culture and structure
Deindividualization
A psychological state where individuals lose their self-awareness and sense of individuality in group settings, often leading to impulsive and deviant behavior
Social Loafing
The tendency for individuals to exert less effort when working in a group than when working alone.
Diffusion of Responsibility
The tendency for individuals to feel less responsible for taking action or helping in a situation when others are present, leading to a decrease in the likelihood of intervention.
Bystander Effect
The phenomenon where individuals are less likely to offer help to a victim when other people are present; the greater the number of bystanders, the less likely any one individual is to help.
Instincts
Innate, fixed patterns of behavior in animals that are triggered by specific stimuli, driving them to act in predictable ways
-Humans do not usually exhibit instinctual behavior
Drive-Reduction Theory
Behavior is motivated by the need to reduce internal drives caused by physiological deficits, such as hunger or thirst, aiming to restore homeostatis
Ghrelin
A hormone produced in the stomach that stimulates appetite
Leptin
Hormone produced by fat cells that helps regulate energy balance by inhibiting hunger
Belongingness
Innate human desire to form and sustain close, meaningful relationships, which significantly drives behavior and affects emotional health
Arousal Theory
Individuals are motivated to maintain an optimal level of alertness, seeking to increase alertness when it is too low and decrease it when it is too high, to enhance performance and well-being
Yerkes Dodson Law
Performance increases with physiological or mental arousal (alertness), but only up to a point; when levels of arousal become too high, performance decreases
Sensation-Seeking Theory
Proposes that one’s motivation is driven by the need for varied, novel, and intense experiences
Adventure Seeking
A component of sensation-seeking theory, where individuals are motivated by the desire for new and challenging experiences, often involving physical activities and exploration
Disinhibition
Refers to the tendency to seek out social and experimental thrills by engaging in behaviors that are typically restrained by social norms and inhibitions
Boredom Susceptibility
Trait of having low tolerance for repetitive or dull situations, causing individuals to seek out stimulating and novel experiences
Incentive Theory
Behavior is motivated by external rewards and punishments - incentives - that are anticipated to result from actions
Self-Determination Theory
Humans have three innate psychological needs - autonomy, competence, and relatedness - that drive intrinsic motivation and personal growth
Intrinsic Motivation
The drive to engage in a behavior because it is internally rewarding and enjoyable in itself, not for external rewards
Extrinsic Motivation
Behavior driven by external rewards or punishments, rather than internal satisfaction
Lewin’s Motivational Conflicts Theory
Proposes that we are motivated to resolve conflicts arising from choices. 3 types: approach-approach, avoidance-avoidance, approach-avoidance
Approach-Approach Conflicts
Psychological conflict that arises from having to choose between two equally attractive options
Avoidance-Avoidance Conflicts
Decision-making scenario where an individual must choose between two or more undesirable options
Approach-Avoidance Conflicts
Psychological conflict where a single goal or situation has both positive and negative aspects, forcing a person to choose between them
Emotion
A complex response involving physiological arousal, expressive behavior, and conscious experience
Elicitors
Events, Stimuli, or cues that trigger a specific emotional response
Arousal Comes Before Emotion
James-Lange Theory
-Emotions occur as a result of physiological reactions to events
External Stimulus
Physiological reaction
Emotion reaction is dependent upon how you interpret those physical reactions
Facial-Feedback Hypothesis
The idea that a person’s facial expressions can influence their emotions
Arousal and Emotion Occur Simultaneously
Cannon-Bard
-Suggests that the physical and psychological experience of emotion happen at the same time and that one does not cause the other
Arousal + Cognitive Label = Emotion
Schachter-Singer Two-Factor Theory
-The physiological arousal comes first, and then the individual must identify the reason for this arousal to experience and label it as an emotion
Stimulus
Physiological response
Cognitively interpreted and labeled which results in an emotion
Broaden-and-Build Theory of Emotion
Barbara Fredrickson
-Positive emotions often lead to more flexible thinking, creative ideas, and social engagement
-Negative emotions can narrow focus and prepare a person to handle immediate dangers or problems (e.g. fight or flight)
Universal Emotions
Basic fundamental emotions that are recognized and expressed similarly across all cultures
-Happiness, sadness, fear, anger, surprise, and disgust
Display Rules
Cultural or social guidelines for how and when to express emotions
-Cultural norms that dictate whether to amplify, deamplify, neutralize, or mask an emotion depending on the situation and cultural context
Psychodynamic Theory
Focuses on how unconscious processes and past experiences, especially in childhood, shape personality and behavior
Preconscious Mind
Level of awareness that holds information not currently in your thoughts but can be easily retrieved into conscious awareness
Unconscious Mind
Part of the psyche containing thoughts, feelings, and memories outside of conscious awareness, which can influence behavior and emotions
Projective Tests
Personality assessments that use ambiguous stimuli, such as inkblots or pictures, to reveal a person’s unconscious thoughts, feelings, and motives
Ego Defense Mechanism
Unconscious psychological strategies the ego uses to protect itself from anxiety, stress, and conflict by distorting reality
Denial
A defense mechanism where a person unconsciously refuses to accept or acknowledge a difficult reality, fact, or impulse to protect themselves from anxiety and emotional pain
Displacement
Defense mechanism where someone unconsciously redirects feelings from the original, often threatening source, to a substitute, less threatening target
Projection
A defense mechanism where individuals unconsciously attribute their own unacceptable feelings, impulses, or traits to others
Rationalization
A defense mechanism where a person creates a logical-sounding, but often false, explanation for their actions or feelings to make them seem more acceptable to themselves and others
Reaction Formation
A defense mechanism where a person unconsciously behaves in a way that is the opposite of their true feelings to avoid anxiety
Regression
A defense mechanism where someone reverts to an earlier stage of development under stress
Repression
Defense mechanism where an individual unconsciously blocks anxiety-producing thoughts, memories, or feelings from conscious awareness
Sublimation
A defense mechanism where an individual unconsciously channels unacceptable impulses, such as aggression or sexual urges, into socially acceptable and often productive activities like art, sports, or a career