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learning
a relatively permanent change in behavior brought about by experience
habituation
decrease in response to stimulus after repeated exposure
classical conditioning
in which a neutral stimulus elicits a response after it is paired with the stimulus that naturally brings that response
neutral stimulus
a stimulus that, before conditioning, does not naturally bring about the response of interest
Unconditioned stimulus
naturally brings about a particular response without having been learned
Unconditioned response
is natural response that needs no training
Conditioned stimulus
a once-neutral stimulus that has been paired with an unconditioned stimulus. Brings about a response formerly caused only by the unconditioned stimulus.
Conditioned response
a response that, after conditioning, follows a previously neutral stimulus
Little Albert
Experiment done by John B. Watson and Rosalie Rayner (1920) which evoked conditioned fear, Proved that classical conditioning can lead to the development of phobias, PTSD, or positive experiences
PTSD is most prevalent among
foster kids
Extinction
occurs when a previously conditioned response decreases in frequency and disappears
Spontaneous recovery
the reemergence of an extinguished conditioned response after a period of rest and with no further conditioning.
Stimulus generalization
in which after a stimulus has been conditioned to produce a particular response, stimuli that are similar to the original stimulus produce the same response
Stimulus discrimination
the process that occurs if two stimuli are sufficiently distinct from one another
John Garcia
found that some organisms were biologically prepared to quickly learn to avoid foods that smelled or tasted like something that made them sick. Learned taste aversion could even occur
Operant conditioning
in which a voluntary response is strengthened or weakened, depending on the response’s favorable or unfavorable consequences
Thorndike’s law of effect
responses that lead to satisfying consequences are more likely to be repeated.
B. F. Skinner
developed the Skinner box: a chamber with a highly controlled environment, used to study operant conditioning with laboratory animals
Reinforcement
the process by which a stimulus increases the probability that a preceding behavior will be repeated.
Reinforcer
any stimulus that increases the probability that a preceding behavior will occur again
Primary reinforcer
satisfies some biological need and works naturally, regardless of previous experience
secondary reinforcer
becomes reinforcing because of its association with a primary reinforcer.
Positive reinforcer
a stimulus added to the environment that brings about an increase in a preceding response
Negative reinforcer
an unpleasant stimulus whose removal leads to an increase in the probability that a preceding response will be repeated
Punishment
a stimulus that decreases the probability that a previous behavior will occur again
Positive punishment
weakens a response through the application of an unpleasant stimulus
Negative punishment
weakens a response through the removal of something pleasant
Schedule of reinforcement
the pattern of frequency and timing of reinforcement following desired behavior
Continuous reinforcement schedule
reinforcing of a behavior every time it occurs
Partial (or intermittent) reinforcement schedule
reinforcing of a behavior some but not all of the time.
Partial reinforcement schedules maintain performance longer than do continuous reinforcement schedules before extinction occurs.
Fixed-ratio schedule
reinforcement is given only after a specific number of responses are made
Variable-ratio schedule
reinforcement occurs after an average number of responses, but the reinforcement schedule is unpredictable
Fixed-interval schedule
reinforcement is provided for a response only after a fixed time period has elapsed
Variable-interval schedule
the time between reinforcements varies around some average rather than being fixed
Stimulus control training
behavior reinforced in the presence of a specific stimulus but not in its absence
A discriminative stimulus
signals the likelihood that reinforcement will follow a response
Shaping
the process of teaching a complex behavior by rewarding closer and closer approximations of the desired behavior
There was a farmer who thought he had taught his horse to speak
turns out it was just reinhorsement
Behavior modification
a technique for promoting the frequency of desirable behaviors and decreasing the incidence of unwanted ones
Cognitive learning theory
an approach to the study of learning that focuses on the thought processes that underlie learning
Latent Learning
learning in which a new behavior is not demonstrated until some incentive is provided for displaying it
cognitive map
a mental representation of spatial locations and directions
observational learning
learning by observing the behavior of another person, or model. Demonstrated in an experiment by Albert Bandura
rational learning style
master material best through understanding the “big picture” about something
analytical learning style
you do best when you first analyze the component parts
Memory
the process by which we encode, store, and retrieve information
Encoding
recording information in a form usable to memory
Storage
the maintenance of material saved in memory
Retrieval
locating material and bringing it into awareness so that it can be used
Sensory memory
the initial, momentary storage of information, lasting only an instant
Iconic memory
reflects information from the visual system
Echoic memory
stores auditory information coming from the ears
Short-term memory
memory that holds information for 15–25 seconds. We can hold up to seven items, or chunks
Chunk
a group of separate pieces of information stored as a single unit in short-term memory
Rehearsal
the repetition of information that has entered short-term memory
Elaborative rehearsal
occurs when information is considered and organized in some fashion
Mnemonics
strategies for organizing information in a way that makes it more likely to be remembered
Working memory
a memory system that holds information temporarily while actively manipulating and rehearsing that information
Long-term memory
stores information on a relatively permanent basis, although it may be difficult to retrieve. Almost unlimited capacity
Evidence for long-term memory
People with certain kinds of brain damage may have poor memory performance + results of laboratory memory studies
Primacy effect
best remembered are items that come early
Recency effect
best remembered are items presented late
Declarative memory
refers to factual information; it is sometimes called explicit memory, and is further subdivided into:
Semantic memory and Episodic memory
procedural memory
refers to memory for skills and habits
Semantic memory
for general knowledge
Episodic memory
for events that occur in a particular time, place, or context
Semantic networks
mental representations of clusters of interconnected information
spreading activation
Activating one memory triggers the activation of related memories
Engram
the physical memory trace in the brain that corresponds to a memory
Hippocampus
a part of the brain’s limbic system, it plays a central role in the consolidation of memories
Amygdala
a part of the brain’s limbic system, it is involved with memories involving emotion
Long-term potentiation
when certain neural pathways become easily excited while a new response is being learned
Consolidation
when memories become fixed and stable in long-term memory
Transcranial alternating current stimulation (tACS)
stimulates the brain and in turn has improved memory in experimental settings
Retrieval cues
stimuli that allow us to more easily recall information that is in long-term memory
Recall
memory task in which specific information must be retrieved
Recognition
memory task in which individuals are presented with a stimulus and asked whether they have been exposed to it in the past or to identify it from a list of alternatives
Levels-of-processing theory
a theory of memory that emphasizes the degree to which new material is mentally analyzed. More processing = easier to recall
shallow levels = information is processed merely in terms of its physical and sensory aspects.
deepest level of processing = information is analyzed in terms of its meaning.
Explicit memory
intentional or conscious recollection of information
Implicit memory
memories of which people are not consciously aware
Priming
occurs when exposure to a word or concept (called a prime) later makes it easier to recall related information
Flashbulbs memories
memories of a specific, important, or surprising emotionally significant event that are recalled easily and with vivid imagery
Constructive processes
processes in which memories are influenced by the meaning we give to events
Schemas
organized bodies of information stored in memory that bias the way new information is interpreted, stored, and recalled
Eyewitness identification of suspects, as well as memory of other details of crimes
is subject to significant errors. Even more so with children
Repressed memories
apparent recollections of events that are initially so shocking that the mind pushed them into the unconscious
(Freud)
False memories
may be at work when people embrace so-called “fake news.”
Autobiographical memory
our recollection of our own life experiences. Particular periods of life are remembered more easily than others.
Forgetting
helps keep unwanted information from interfering with retrieving information that is wanted, permits us to form general impressions and recollections, forces our brain to relearn and remember better in the future
Hermann Ebbinghaus
found that the most rapid forgetting occurs in the first 9 hours after exposure to new material. However, the rate of forgetting then slows down and declines very little even after many days have passed
why we forget
failure of encoding., we may not have paid attention in the first place, or when material has been encoded failures may be cases of decay, interference, or cue-dependent forgetting.
Decay
the loss of information through its nonuse
Interference
information in memory disrupts the recall of other information
Cue-dependent forgetting
occurs when a person has insufficient retrieval cues to rekindle information in memory
Proactive interference
information learned earlier disrupts the recall of newer material and progresses in time
Retroactive interference
material that was learned later disrupts the retrieval of information that was learned earlier and retrogresses in time
Alzheimer’s disease
a progressive brain disorder that leads to a gradual and irreversible decline in cognitive abilities
Amnesia
memory loss without other mental difficulties
Retrograde amnesia
memory is lost for occurrences prior to a certain event, but not for new events
Anterograde amnesia
memory is lost for events that follow an injury