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What is the AAFCO (assoc. of american feed control officials)?
Non-profit org that is limited to employees of the government who enforce pet food
Does not regulate, inspect, or enforce laws
Who regulates pet food labels?
State-based registartion, FDA, USDA, and the FTC
What does the USDA do for food?
Oversees meat and poultry and organic certifications
What does the FTC do?
Reviews advertising and marketing claims
What is on each label for pet food?
Brand name, quantity, product name, species name
What does 100% beef mean?
Must be 100% of that meat excluding water for processing
What does a flavor mean?
Must be recognizable by the owner in the ingredient list and there is no required percentage of the ingredient