MIL

MEDIA AND INFORMATION LITERACY

- the essential skills and competencies that allow individuals to engage with media and other information providers effectively
- develop critical thinking and life-long learning skills to socialize and become active citizens.

MEDIA LITERACY

- capacity of an individual to understand the functions of media and determine the relevant use and worth of media platforms
- individual knows how to use or manage media accounts or media platforms

INFORMATION LITERACY

- the communication or acquiring of data or facts that relate to the use of media information
- careful and thoughtful way of gathering information legally

TECHNOLOGY LITERACY

- skill of an individual to manipulate technology independently or with assistance of others in using technology in an efficient and suitable way

PRINT/BROADCAST/NEW MEDIA

- three types of media

PRINT MEDIA

- consisting of paper and ink reproduced in a printing process and distributed

TEXT MEDIA

- type of print media which is simple and flexible format for conveying ideas (whether handwritten or printed)

TYPOGRAPHY

- art and technique of arranging the visual component of the written word
- feature textual designs and optical illusions

FONTS AND ALIGNMENT

- parts of typography

VISUAL MEDIA

- type of print media that refers to pictures/photos/images/ and graphics used to channel communication using the sense of sight
- general term for any medium that mainly makes use of sight as a channel to receive the message

GRAPHIC DESIGN

- process of visual communication that organizes and presents information developed through a creative process for a particular purpose

INFORMATIONAL GRAPHICS

- visual representation of information to understand the high-volume and complex data easily

CARTOONS

- sketch or drawing intended as satire/caricature/humor

PHOTOGRAPHY

-the use of light to record an image using a camera

PHOTOGRAPH

- an image created by light captured on a light-sensitive surface (which is usually photographic film)

BROADCAST MEDIA

- reaches the target audiences using airwaves/signal as the transmission medium

AUDIO MEDIA

- uses audio or voice recording as the medium in the delivery of information
- appeal to the auditory sense

MULTIMEDIA

- concerned with the computer-controlled integration of text/graphics/drawings/still and moving images (video)/animation

NEW MEDIA

- integrates the different technologies emerging on one digital platform to organize and distribute content instantaneously

MEDIA CONVERGNCE

- co-existence of traditional and new media
- merging of different equipment and tools for producing and distributing news through digitization and computer networking.
-synergy of communication/computing/and content in the digital world. A smartphone that has a camera/radio/web browser/video/etc. is an example of converged media.

INDIGENOUS/LIBRARY/INTERNET

- sources of media and information

INDIGENOUS MEDIA

- used to open up other spaces for the discussion of indigenous peoples' issues and conditions
- used to preserve their culture and traditions
- best source for indigenous knowledge

LIBRARY

- place or a collection of books and other materials that are organized and maintained for use or borrowing by people

ACADEMIC LIBRARY

- serve colleges and universities

PUBLIC LIBRARY

- serves cities and towns of all types

SCHOOL LIBRARY

- serves students from Kindergarten to grade 12

SPECIAL LIBRARIES

- located in specific environments

INTERNET

- global computer network providing a variety of information and communication facilities

PRIMARY/ SECONDARY/TERTIATRY

- classification of information sources

EXTREME CLOSE UP OF EYES/FACE

* aggression
* discomfort

CLOSE UP OF HEAD/REACTION

- intimacy
- evoke a character's emotional state of mind

CLOSE UP OF HEAD AND SHOULDERS

- 2-3 people

MEDIUM SHOT

- to waist
- 2-3 people

MEDIUM-LONG SHOT

- full-body normal view

LONG SHOT

* room
* normal view

EXTREME LONG SHOT

* house
* establishing the setting

ESTABLISHING SHOT

* city
* establishing the venue

LOW ANGLE

- camera looks up
- subject looks large
- creates an impression of power

NORMAL/STRAIGHT ANGLE

- camera looks at the subject from eye-level
- subject looks equal to viewer

HIGH ANGLE

- camera looks down
- subject appears small
- creates an impression of weakness
- cover the highlight of an event

FRAME

- a single still picture or image

SHOT

- images that are filmed from the time the camera starts to the time it stops

SEQUENCE

- series of shots on the same subject

CUT

- stop one shot/abruptly start second
- creates the impression of different places

FADE OUT/IN

- go to black/go from black to picture
- suggests passage of time

PAN

- camera moves from left-to-right or vice versa across scene from one subject to another
- can be used to create suspense

ZOOM

- camera moves in (tight) or out (wide)

TILT

- camera moves vertically

MEDIA AND INFORMATION LANGUAGE

- way in which the meaning of a media text is conveyed to the audience
- conveyed through media codes and conventions

MEDIA CODES

* system of signs and symbols in media
* symbolic, technical, written

TECHNICAL CODES

- audio
- lighting
- editing
- camera work

WRITTEN CODES

- includes formal written language used in media
- text or words that we can see on screen

SYMBOLIC CODES

- setting
- color
- acting
- mis en scene

SETTING

- describes where the story or a specific scene took place

MIS EN SCENE

- everything withing the frame

ACTING

* actors portray a variety of characters that contribute to character development
* creating tension or interpreting the narrative

COLOR

- strong cultural connotations

MEDIA CONVENTIONS

* accepted ways of using media codes
* closely connected to what the audience expects from media
* form
* story
* genre

FORM

- distinct ways that audiences expect episodes to be arranged in media

STORY

- common narrative structures and expectations from media

GENRE CONVENTIONS

* common use of tropes, characters, settings or themes in a certain media.

INTELLECTUAL PROPERTY

* A product of the intellect, such as an expressed idea or concept, that has commercial value.


* industry property
* copyright
* protected under: RA 8293 (INTELLECTUAL PROPERTY CODE), RA 10175 (CYBERCRIME PREVENTION ACT)
* types: copyright, patent, trademark, industrial design, geographical indications and appellations of origin

COPYRIGHT

- set of rights granted to the author or creator of a work to restrict others ability to copy/redistribute/and reshape the content

PATENT

- for inventions

TRADEMARK

- specific sign associated with a particular brand of goods or services

INDUSTRIAL DESIGN

- rights on ornamental or aesthetic aspect of an item.

GEOGRAPHICAL INDICATIONS AND APPELLATIONS OF ORIGIN

* signs used on products possessing qualities, a status, or characteristics that are essentially attributable to that location of origin.

FAIR USE

- legal principle stating that one can use a copyrighted work without a license for the following purposes: commentary/criticism/reporting/research/and teaching.

CREATIVE COMMON

- enables free distribution of an otherwise copyrighted work

PUBLIC DOMAIN

- works can be used adapted/copied/and published completely without restrictions
- no permissions needed
- works published prior to 1923

NETIQUETTE

- network etiquette
- concerned with the "proper" manner of communication in the online environment.

SOCIETAL ISSUES

- RA 10175 (CYBERCRIME PREVENTION ACT)
- Computer addiction
- Cyberbullying
- Digital Divide

MOOC

* MASSIVE OPEN ONLINE COURSE
* model for providing learning material online to everyone who wants to take a course with nonattendance restrictions
* web-based coursed geared toward enrolling hundreds or thousands of student at a time
* delivers lessons via online
* TYPES: xMOOC & cMOOC

xMOOC

- eXtended MOOC
- based on traditional university course structures
- make use of established teaching approaches and materials
- students will watch pre-recorded lectures

cMOOC

- connectivist MOOC
- based on the connectivist learning model
- favors collaboration among learners as a form of active learning
- students work together to locate/evaluate/and contribute to the course content by uploading materials