Formal working document that outlines the main objectives and aims of a business and provides how they hope to achieve this using quantitative and qualitative data.
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What do Business Plans act as?
Act as a roadmap to help minimise risk of failures by reviewing all data and all possibilities.
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Contents
* Executive Summary * Marketing Plan * Financial Plan * Operations Plan * Human Resources Plan
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Benefits of a Business Plan
✅ Helps to attract investment
✅ Provide a means of reviewing objectives and strategies
✅ Act as a road map as to how to run business.
✅ Offers a sense of direction
✅ Encourage regular reviews of the firm
✅ Encourage greater communication levels
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Drawbacks of a Business Plan
❌ Planning takes time and money
❌ Much of the data is estimated
❌ Can set unrealistic and over ambitious targets.
❌ Too rigid and miss out on opportunities and cannot respond to threats.
❌ Fail to actually implement the business
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Sources of Guidance
Small Business Advisors
British Chamber of Commerce
Accountants
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How Important are Business Plans?
Greater chance of success with a business plan than those without one.