finals ph 104 topic 2

new skills and services

With the profession of pharmacy changing dramatically in recent years, it has become more and more apparent that pharmacists are being placed in the driver’s seat when it comes to promoting _ 2 to patients.

pharmacists

Not only have these changes begun to emphasize a less

technical role for _, but they have also opened up many diverse opportunities for - willing to step outside their comfort zone.

Advocacy

But the question that is being asked by many pharmacists is “How?” How do we keep patients

happy and safe? How do we keep prescription volume high while working on new patient

services? How do I show that I matter to the health care system?” The answer is a lot simpler

than many people realize. It can be summed up in one key word:

Advocacy

How do we keep patients

happy and safe?

Advocacy

How do we keep prescription volume high while working on new patient

services?

Advocacy

How do I show that I matter to the health care system?

Advocacy

is the promotion of your skills and education as a health care provider. And it is this grassroots movement for change that will drive the profession forward.

Advocacy

is the promotion of your skills and education as a health care provider.

Advocacy

It is this grassroots movement for change that will drive the profession forward.

pharmacist

The current public perception of a _ typically entails a clean-cut person wearing a white coat while standing behind a counter dispensing medications.

pharmacists

We are known as the “drug

experts” of the world, but does this accurately represent the expanding scope of practice of our

profession?

ADVOCACY IN THE PHARMACY PRACTICE

It is possible that patients have no idea what we do, and so it is time we start letting

them know. By advocating at the pharmacist-patient level, we could reverse this current trend

and strongly push for the profession.

pharmacist-patient level

It is possible that patients have no idea what we do, and so it is time we start letting

them know. By advocating at the _, we could reverse this current trend

and strongly push for the profession.

advocating

It is possible that patients have no idea what we do, and so it is time we start letting

them know. By _ at the pharmacist-patient level, we could reverse this current trend

and strongly push for the profession.

pharmacist

In order to continue moving the role of the _ into the future, it is important that pharmacists advocate for their expanded scope of practice as health care providers.

advocate

In order to continue moving the role of the pharmacist into the future, it is important that pharmacists _ for their expanded scope of practice as health care providers.

health care providers

In order to continue moving the role of the pharmacist into the future, it is important that pharmacists advocate for their expanded scope of practice as _.

pharmacists

Research has

proven that clinical services provided by _ improve patient outcomes—the goal of all

health care professionals.

patient outcomes

Research has

proven that clinical services provided by pharmacists improve _—the goal of all

health care professionals.

goal

Research has

proven that clinical services provided by pharmacists improve patient outcomes—the _ of all

health care professionals.

pharmacists

To maximize these positive outcomes, _ must promote their

expanded clinical role so that other health care professionals and their patients can benefit. This means that pharmacy practice needs to change.

clinical role

To maximize these positive outcomes, pharmacists must promote their

expanded _ so that other health care professionals and their patients can benefit. This means that pharmacy practice needs to change.

pharmacy practice

To maximize these positive outcomes, pharmacists must promote their

expanded clinical role so that other health care professionals and their patients can benefit. This means that _ needs to change.

First, we all realize that pharmacists need to use their vast knowledge about medications to manage medication therapy through the provision of professional services, rather than technical tasks.

medication therapy

First, we all realize that pharmacists need to use their vast knowledge about medications to manage _ through the provision of professional services, rather than technical tasks.

professional services

First, we all realize that pharmacists need to use their vast knowledge about medications to manage medication therapy through the provision of _, rather than technical tasks.

technical tasks

First, we all realize that pharmacists need to use their vast knowledge about medications to manage medication therapy through the provision of professional services, rather than _

friendly and timely service

Currently, patients may be confused about what pharmacists can do for them and so have low expectations, requiring little more from pharmacists than _ 2. It is for this reason that pharmacists must advocate for themselves and promote their abilities and the services they can provide for patients.

advocate

Currently, patients may be confused about what pharmacists can do for them and so have low expectations, requiring little more from pharmacists than friendly and timely service. It is for this reason that pharmacists must _ for themselves and promote their abilities and the services they can provide for patients.

patient awareness of

clinical services

To increase demand for pharmacy services, _ must be improved.

pharmacy

To increase demand for _ services, patient awareness of

clinical services must be improved.

Increasing patients’ demand

_ for pharmacy services and expectations of their pharmacists will, in turn, provide pharmacists with further opportunities to showcase their value to the health care team and government. To achieve this, pharmacists must first buy into and promote their expanded scope of practice.

health care team and government

Increasing patients’ demand for pharmacy services and expectations of their pharmacists will, in turn, provide pharmacists with further opportunities to showcase their value to the _ 2. To achieve this, pharmacists must first buy into and promote their expanded scope of practice.

buy into

Increasing patients’ demand for pharmacy services and expectations of their pharmacists will, in turn, provide pharmacists with further opportunities to showcase their value to the health care team and government. To achieve this, pharmacists must first _ and promote their expanded scope of practice.

expanded scope of practice

Increasing patients’ demand for pharmacy services and expectations of their pharmacists will, in turn, provide pharmacists with further opportunities to showcase their value to the health care team and government. To achieve this, pharmacists must first buy into and promote their _

hospital and community pharmacists

Both _ 2 have a significant role to play in advocacy of pharmacy as a profession.

pharmacy as a profession

Both hospital and community pharmacists have a significant role to play in advocacy of _

Advocacy

is a tool that has the potential to have a profound impact on

pharmacy practice.

Governments and pharmacy governing bodies

_ are continuing to work to increase the scope of practice of pharmacists, leaving us with an incredible opportunity to grow.

pharmacists

As _, we

also need to take responsibility for advocating through the interactions we have with patients,

other health care professionals, and the public. So consider this a call to action for the entire

profession.

Pharmacists

consider this a call to action for the entire

profession.

endless

Pharmacists in many different settings can apply the tools below. If the majority of pharmacists do so, the growth potential, increased patient awareness, and sustainability and advancement of this profession are _.

pharmacists, other health care professionals, patients and the community

We have identified 4 distinct groups in which advocacy tools can be used to reach key target

groups. These are _.

Pharmacists

Interaction with other pharmacists and pharmacies may sometimes be challenging because of

perceptions of competition, but always remember that working together with the pharmacists

within your city, province, or country is the very way we can create practice change.

change

Interaction with other pharmacists and pharmacies may sometimes be challenging because of

perceptions of competition, but always remember that working together with the pharmacists

within your city, province, or country is the very way we can create practice _.

Pharmacists

Attend

conferences not only for the content but also to meet other pharmacists and then stay in contact

with them.

Pharmacists

When you read or hear of a pharmacy that is doing a type of clinical service that you

are interested in, contact them and ask questions.

contact them and ask questions

When you read or hear of a pharmacy that is doing a type of clinical service that you

are interested in, _2

Pharmacists

Follow journals, blogs, and articles, and look

for ways to apply what has been successful for other pharmacists to what you are trying to do as

a pharmacist yourself.

Pharmacists

Follow journals, blogs, and articles, and look

for ways to apply what has been successful for other pharmacists to what you are trying to do as

a pharmacist yourself.

Physicians and other health care professionals

_ are an important group on whom pharmacists need

to focus advocacy efforts.

Other Healthcare Professionals

Physicians and other health care professionals are an important group on whom pharmacists need

to focus advocacy efforts.

Other Healthcare Professionals

This group is the key to developing solid interprofessional

relationships and can support our profession when advocating both for and to patients.

Patients

Possibly the most difficult and important group to advocate to about our role on the health care

team is our

Patients

This can be done using verbal patient interaction tips, as well as nonverbal

communication tools.

Patients

The ultimate goal is to increase your patients’ awareness about your role in

their health.

Patients

Keep in mind that we want them to know who we are, what we do and what we can

do.

Patients

For example, when counselling patients on a new medication, make them aware that you have

checked for any drug interactions with their medications, that this is not one of the medications

they are allergic to, or that a dose seemed incorrect, so you clarified with their physician.

Although these are just a few examples, and ultimately every practice is different, every patient

interaction must be meaningful. Look for opportunities in your practice to apply this principle.

counselling patients

For example, when _ on a new medication, make them aware that you have

checked for any drug interactions with their medications, that this is not one of the medications

they are allergic to, or that a dose seemed incorrect, so you clarified with their physician.

Although these are just a few examples, and ultimately every practice is different, every patient

interaction must be meaningful. Look for opportunities in your practice to apply this principle.

community

Finally, advocating to your _ can be done through newspapers and other widespread

promotional communication. Look for opportunities within your - to be involved.

outreach

For example, _ can include giving presentations about relevant pharmacy topics to high

school students or long-term care residents. This informative and educational interaction can also

be used as promotion for your pharmacy, to improve the perception and reputation of

pharmacists as a whole. The media continue to portray pharmacists in a dispensing-focused way,

so another tip is to try to use images within your pharmacy and/or on your website or social

media pages that are of pharmacists in more clinical roles, such as completing a medication

review or taking a patient’s blood pressure.

Community

For example, outreach can include giving presentations about relevant pharmacy topics to high school students or long-term care residents. This informative and educational interaction can also be used as promotion for your pharmacy, to improve the perception and reputation of pharmacists as a whole. The media continue to portray pharmacists in a dispensing focused way, so another tip is to try to use images within your pharmacy and/or on your website or social media pages that are of pharmacists in more clinical roles, such as completing a medication review or taking a patient’s blood pressure.

patient perception

These are all simple ideas that can be applied in most pharmacy practices. They could produce a

significant effect on _, increase awareness of pharmacists’ new roles and lead to

further growth and expansion of pharmacy practice.

awareness

These are all simple ideas that can be applied in most pharmacy practices. They could produce a

significant effect on patient perception, increase _ of pharmacists’ new roles and lead to

further growth and expansion of pharmacy practice.

pharmacy practice

These are all simple ideas that can be applied in most pharmacy practices. They could produce a

significant effect on patient perception, increase awareness of pharmacists’ new roles and lead to

further growth and expansion of _