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uncertainty reduction theory
communication is goal-driven, goal is to reduce uncertainty
antecedent conditions for URT
anticipation of future interaction (going to spend time together in the future?)
incentive value (does person have value to me?)
deviance from the norm (is the person weird?)
2 types of uncertainty are:
behavioral & cognitive
behavioral uncertainty
not knowing what behaviors are appropriate in a situation
cognitive uncertainty
not knowing what to think about something
8 axioms of uncertainty
verbal
nonverbal
info-seeking
self-disclosure
reciprocity
similarity
liking
shared networks
verbal uncertainty axiom
talking more reduces uncertainty, and less uncertainty makes people talk more
nonverbal (immediacy behaviors) uncertainty axiom
friendly body language lowers uncertainty, and less uncertainty makes people more nonverbally warm
information-seeking uncertainty axiom
when unsure, people ask more questions. as uncertainty goes down, questions decrease
self-disclosure uncertainty axiom
when unsure, people share less personal stuff. less uncertainty leads to more personal sharing
reciprocity uncertainty axiom
high uncertainty makes people copy each other’s actions more. less uncertainty means less copying.
similarity uncertainty axiom
being similar reduces uncertainty, being different increases it
liking uncertainty axiom
more uncertainty means less liking; less uncertainty means more liking
shared networks uncertainty axiom
having mutual friends reduces uncertainty; not having mutual friends increases it
uncertainty reduction strategies
passive
active
interactive
extractive
passive UR strategy
observing in-person
active UR strategy
talking to others about person, manipulating a situation to observe their course of action
interactive UR strategy
interact with target of interest
extractive UR strategy
stalk or lurk online
anxiety/uncertainty management theory
anxiety and uncertainty have minimum and maximum levels to create effective communication
relational turblence theory
uncertainty is heightened during transitions in relationships that cause turbulence
expectancy violation theory
EVT attempts to predict reactions to a breach of expectation
expectancies are based on:
relationship
context
communicator’s characteristics
Communicator reward valence
we evaluate communicators as rewarding depending on their characteristics
communicator reward valence is positive if
they have positive characteristics
communicator reward valence is negative if
they have unattractive characteristics
EVT conclusion
sometimes violating expectations is a better strategy than conforming to expectations