- involves intersectoral collaboration: groups (public and private) working together to focus on improving health
- acts to enable access to healthcare: ensuring that services are available and affordable, taking into consideration aspects such as culture, gender and ethnicity.
- acts to reduce social inequalities: Reduce inequalities (eg: gender, SES, location, physical environment) in relation to health status and health services.
- empowers individuals and communities: Provides individuals and the community with the resources they need to address factors that influence their HW, therefore individuals are able to participate in decision making about their HW. empower with knowledge
- addresses the broader determinants (or factors) of health: Examining underlying factors that contribute to health and addressing those determinants. Includes social, economic and environmental factors. Broader discriminants include gender, culture, race, SES, location.