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Learning
Process of acquiring new information through experience
Conditioning
process of learning associations
Classical Conditioning
learn to anticipate two stimuli, and thus to anticipate events
respondent behavior
occurs as automatic response to some stimulus
operant conditioning
learn to associate a response and its consequences
operant behaviors
operates on environment, produces consequence.
Behaviorism
view psychology should be an objective science that studies behavior w/o reference to mental process
Neutral stimuli
stimulus that elicits no response before conditioning
unconditional response
unlearned, naturally occurring response to an unconditional stimulus.
Unconditioned stimulus
a stimulus that unconditionally - naturally and automatically - triggers an unconditional response
Conditioned response
learned response to a previously neutral stimulus
conditioned stimulus
originally neutral stimulus that after association w/ an unconditional stimulus comes to trigger a conditioned response.
Acquisition
initial learning of association; initial stage when one links a stimulus and an unconditioned stimulus so that the neutral stimulus begins triggering conditioned response.
Extinction
diminishing of a conditioned response ; when an unconditioned stimulus doesn't follow a conditioned stimulus
Spontaneous Recovery
reappearance, after a pause, of a weakened conditioned response
Generalization
the tendency, once a response has been conditioned, for stimuli similar to the conditioned stimulus to elicit similar responses
Discrimination
learned ability to distinguish between a conditioned stimulus and similar stimuli that don't signal an unconditioned stimulus
operant conditioning
organism associate own actions w consequences
Law of Effect
behaviors followed by more favorable outcomes become more likely, and behaviors followed by unfavorable outcomes become less likely
Operant Chamber
chamber containing a bar or key that an animal can manipulate to obtain food or water
Shaping Behavior
procedure in which reinforcers guide behavior toward closer & closer approximations of desired behavior
Reinforcements
any even that strengthens behavior it follows. NOT A PUNISHMENT
Positive Reinforcement
Any stimulus that when presented after a response strengthens a response; Add a good thing
Negative Reinforcement
Any stimulus that when removed after a response strengthens response; take away a bad thing
Primary reinforcers
Events that are inherently reinforcing because they satisfy biological needs
Conditioned reinforcers
a stimulus that gains its reinforcing power through its association with a primary reinforcer; also known as a secondary reinforcer
Continuous Reinforcement
reinforcing the desired response every time it occurs
Partial (intermittent) Reinforcement
reinforcing a response only part of the time; results in slower acquisition of a response but much greater resistance to extinction than does continuous reinforcement
Fixed Ratio Schedules
in operant conditioning, a reinforcement schedule that reinforces a response only after a specified number of responses
Fixed Interval Schedule
in operant conditioning, a reinforcement schedule that reinforces a response only after a specified time has elapsed
Variable Ratio Schedule
in operant conditioning, a reinforcement schedule that reinforces a response after an unpredictable number of responses
Variable Interval Schedule
in operant conditioning, a reinforcement schedule that reinforces a response at unpredictable time intervals
Punishment
event that tends to decrease behavior it follows
Positive Punishment
addition of something unpleasant
Negative Punishment
taking away a pleasant stimulus
Observational Learning
learning by observing others
Mirror Neurons
frontal lobe neurons that some scientists believe fire when we perform certain actions or observe another do so
Prosocial Behaviors
behaviors; positive constructive, helpful behavior opposite of antisocial behavior
latent learning
learning that occurs but not apparent until there is an incentive to demonstrate it.
Cognitive map
mental representation of the layout of someone's environment.
Memory
the persistence of learning over time through the storage and retrieval of information
Recall
retrieving info learned earlier
recognition
person identifies item previously learned
relearning
asses amount of time saved when learning material again
Three-stage model of memory processing
sensory memory, short-term memory, long-term memory
Explicit memories
retention of facts and experiences that we can consciously know and "declare"
Implicit memories
retention of learned skills or classically conditioned associations independent of conscious of recollection
Iconic Memory
visual sensory memory
Echoic Memory
auditory sensory memory
Chunking
organizing items into familiar, manageable units, often occurs automatically.
Mnemonics
memory aids, especially those techniques that use vivid imagery and organizational devices
Hierarchies
Complex information broken down into broad concepts and further subdivided into categories and subcategories
Spacing Effect
the tendency for distributed study or practice to yield better long-term retention than is achieved through massed study or practice
Shallow Processing
encoding on a basic level , based on structure or appearance of words
Deep processing
encoding semantically, based on the meaning of the words; tends to yield the best retention
Anterograde amnesia
inability to form new memories
Retrograde Amnesia
inability to remember info from one's past
Storage Decay
course of forgetting is initially rapid then levels overtime
Retrieval failure
forgetting is not memories faded but memories unretrieved.
Proactive Interference
the disruptive effect of prior learning on the recall of new information
Retroactive Interference
new learning disrupts recall of old information
Repress
basic defense mechanism that banishes from consciousness anxiety-arousing thoughts, feelings, and memories
Reconsolidation
a process in which previously stored memories, when retrieved, are potentially altered before being stored again
Misinformation Effect
incorporating misleading information into one's memory of an event
Source Amnesia
faulty memory for how, when, or where info was learned or imagined
Deja vu
that eerie sense that "I've experienced this before." Cues from the current situation may subconsciously trigger retrieval of an earlier experience.
Cognition
all mental activities associated with thinking, knowing, remembering, and communicating.
Metacognition
thinking about thinking
Algorithms
A methodical, logical rule or procedure that guarantees solving a particular problem.
Heuristic
a simple thinking strategy that often allows us to make judgments and solve problems efficiently; usually speedier but also more error-prone than algorithms
Insight
sudden realization of a problem's solution
Confirmation Bias
tendency to search for info that supports preconceptions & ignore or distort contradictory evidence
Fixation
the inability to see a problem from a new perspective, by employing a different mental set
Intuition
effortless, immediate, auto feeling or response
availability heuristic
estimating the likelihood of events based on their availability in memory; if instances come readily to mind (perhaps because of their vividness), we presume such events are common
Overconfidence
the tendency to be more confident than correct
Belief perserverance
tendency to stick to our initial beliefs even when evidence contradicts them
Framing
the way an issue is posed
Human Centered Design
focuses on people during design and development
Four Principles of Human Centered Design
focus on people and their context, solve the right problems, acknowledge everything is a complex system, use small interventions with continual prototyping testing and refining
Dialouge
Focused on collaborating, understanding and exploring ideas; open, respectful and cooperative
Debate
focuses on proving a point, winning an arguement, or persuading others; competitive, assertive, and sometimes confrontational
Discrimination
Behaving differently, usually unfairly, toward the members of a group. BEHAVIOR
Prejudice
preconceived opinion that is not based on reason or actual experience. ATTITUDE
just-world phenomenon
the tendency for people to believe the world is just and that people therefore get what they deserve and deserve what they get
Scapegoat Theory
prejudice offers an outlet for anger by providing someone to blame
Other-race effect
tendency to recognize your own race more accurately
peripheral route persuasion
attitude change path in which people are influenced by incidental cues
central route persuasion
attitude change path in which interested people focus on the arguments and respond with favorable thoughts
altruism
unselfish regard for the welfare of others
social exchange theory
the theory that our social behavior is an exchange process, the aim of which is to maximize benefits and minimize costs
Reciprocity norm
expectation that people will help, not hurt, those who have helped them
Social Responsibility norm
an expectation that people will help those needing their help
Conflict
A struggle between opposing forces
Mirror-image perception
mutual views often held by conflicting people
self-fulfilling prophecies
a belief that leads to its own fulfillment
Superordinate goals
shared goals that override differences among people and require their cooperation