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OCEAN Traits
Openness → Creativity, curiosity (🔓 “open mind”)
Conscientiousness → Organized, disciplined (📅 “calendar brain”)
Extraversion → Outgoing, energetic (🎉 “party person”)
Agreeableness → Kind, cooperative (🤝 “gets along”)
Neuroticism → Emotional instability (😬 “negative emotions”)
👶 FREUD - Core Idea
Personality = unconscious + childhood experiences
👶 FREUD - Life Instinct (Libido)
Drives survival, pleasure, avoiding pain (🍔❤)
👶 FREUD - Death Instinct
Drives aggression, risky or harmful behavior (💀)
👶 FREUD - ID
Pleasure principle → “I want it NOW” (👶)
👶 FREUD - Ego
Reality principle → logical mediator (⚖)
👶 FREUD - Superego
Morality → right vs wrong (👼)
👶 FREUD - Levels of Consciousness
Conscious → aware now
Preconscious → retrievable
Unconscious → hidden desires
🛡 DEFENSE MECHANISMS - 8
RRRRDDPS
Repression → Forget it completely
Reaction Formation → Act opposite
Rationalization → Justify behavior
Regression → Revert to childlike state
Denial → Refuse reality
Displacement → Redirect emotions
Projection → Blame others
Sublimation → Channel into good (🎨 instead of 🔪)
👶 FREUD - Development stages 5
Oral (0–1) → Mouth (🍼)
Anal (1–3) → Toilet training (🚽)
Phallic (3–6) → Genitals, Oedipus/Electra
Latency (6–12) → Dormant
Genital (12+) → Intimacy
👶 FREUD - Fixation
Unresolved stage → adult issues later
👥 PSYCHOSOCIAL - Erikson’s stages (8)
Trust vs Mistrust → infancy (0-1)
Autonomy vs Shame → early childhood (1-3)
Initiative vs Guilt → preschool (3-5)
Industry vs Inferiority → school (5-12)
Identity vs Role Confusion → teen (12-18)
Intimacy vs Isolation → young adult (18-40)
Generativity vs Stagnation → midlife (40-65)
Integrity vs Despair → old age (65+)
🌱 HUMANISTIC - People of the perspective
Maslow → Self-actualization is the goal (hierarchy of needs, full potential)
Rogers → Unconditional positive regard → healthy self
🌱 HUMANISTIC - Rogers’ Incongruence
Mismatch: real self vs ideal self
🐶 BEHAVIORISM - Classical Conditioning
Association learning (Pavlov dog 🐶🔔)

🐶 BEHAVIORISM - Operant Conditioning
Learning via rewards/punishments. Skinner → behavior shaped by reinforcement
🐶 BEHAVIORISM - Positive Reinforcement
Add good → increase behavior
🐶 BEHAVIORISM - Negative Reinforcement
Remove bad → increase behavior
🐶 BEHAVIORISM - Positive Punishment
Add bad → decrease behavior
🐶 BEHAVIORISM - Negative Punishment
Remove good → decrease behavior
⏱ REINFORCEMENT SCHEDULES
Fixed Ratio → reward after set # (☕ loyalty card)
Variable Ratio → random reward (🎰 slot machine)
Fixed Interval → reward after time (⏰ paycheck every 2 weeks)
Variable Interval → random time (📱 checking phone)
🧠 SOCIAL COGNITIVE - Bandura
Bandura → learning via observation
🧠 SOCIAL COGNITIVE - Bobo Doll Study
Kids imitate aggressive behavior
🧠 SOCIAL COGNITIVE - Bandura’s Reciprocal Determinism
Behavior ↔ Cognition ↔ Environment

🧩 LEARNING TYPES
Latent Learning → learned but not shown until needed
Insight Learning → sudden “aha!” 💡
🧬 BIOLOGICAL + GENETICS - Heritability
Heritability → % variation from genetics
🧬 BIOLOGICAL + GENETICS - Shared Environment
Same for siblings
🧬 BIOLOGICAL + GENETICS - Nonshared Environment
Unique experiences
🧬 BIOLOGICAL + GENETICS - Epigenetics
Environment changes gene expression
❤ ATTITUDE (ABC)
Affect → feelings
Behavior → actions
Cognition → thoughts
⚡ COGNITIVE DISSONANCE
Discomfort from conflicting beliefs → change attitude
🔥 MOTIVATION - Drive
Drive = arousal from need (thirst)
🔥 MOTIVATION - Drive Reduction Theory
Act to restore homeostasis
😃 EMOTION THEORIES - James-Lange
James-Lange → body → emotion
“I am afraid because my heart races”
😃 EMOTION THEORIES - Cannon-Bard
Cannon-Bard → same time
Emotion + arousal simultaneously
😃 EMOTION THEORIES - Schachter-Singer
Schachter-Singer → label + arousal
Emotion depends on interpretation
🧠 LIMBIC SYSTEM
Thalamus → sensory relay
Hypothalamus → homeostasis
Hippocampus → memory
Amygdala → fear/emotion
😰 STRESS - Components
Sympathetic NS → fast (epi/norepi)
HPA axis → slow (cortisol)
😰 STRESS - General Adaptation Syndrome
Alarm → Resistance → Exhaustion
⚖ CONFLICT TYPES
Approach-Approach → 2 good
Avoid-Avoid → 2 bad
Approach-Avoid → 1 good + bad
Double Approach-Avoid → both mixed
😴 SLEEP
Alpha → relaxed
Theta → light sleep
Delta → deep sleep
REM → dreaming
🧠 MEMORY - Working memory
Working memory = 7 ± 2 items
🧠 MEMORY - Types
Explicit → conscious
Implicit → unconscious
🧠 MEMORY - Explicit Types
Semantic → facts
Episodic → events
🧠 MEMORY - Implicit Types
Procedural → skills
🔁 INTERFERENCE
Proactive → old blocks new
Retroactive → new blocks old
🧩 PIAGET
Sensorimotor → object permanence
Preoperational → egocentrism
Concrete → logic
Formal → abstract thinking
⚖ KOHLBERG
Preconventional → avoid punishment
Conventional → follow rules
Postconventional → ethics
🧠 PROBLEM SOLVING
Algorithm → guaranteed solution
Heuristic → shortcut
⚠ BIASES (HIGH-YIELD)
Confirmation Bias → seek supporting evidence
Availability Heuristic → recall easy examples
Hindsight Bias → “I knew it”
Belief Perseverance → stick to beliefs
🗣 LANGUAGE
Broca’s Area → speech production
Wernicke’s Area → comprehension
💊 DISORDERS - Depression
Low serotonin, norepinephrine, dopamine
💊 DISORDERS - Schizophrenia
Positive = hallucinations, delusions
Negative = lack of motivation
💊 DISORDERS - Bipolar I
Mania required
💊 DISORDERS - Bipolar II
Hypomania + depression
💥 ADDICTION
Tolerance → need more
Withdrawal → opposite effects
Dopamine → nucleus accumbens
Primary vs Secondary Reinforcer
Primary = biological
Secondary = learned (money)
Extinction
Behavior weakens when reinforcement stops
Yerkes-Dodson Law
Optimal arousal = best performance (📈 inverted U)
Encoding Specificity
Recall best in same context as learning