its a simulation

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40 Terms

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financial objectives

these include gross or net profit percentages as drawn from the projected financial statements

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management objectives

these include enterprise type choice and completion of business registration requirements

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internal objective

include expected learnings from the business simulation

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customer objectives

these includes surveys from clients

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specific measurable attainable relevant rime bounded

smart

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goals

are shorter term directions

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false

philippine sari sari store is an example of retailing business

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wholesaling

sale of goods in large volumes

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service

offers merchandise with no physical form

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merchandising

buy and sell type of business

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manufactoring

converting raw materials into finished products

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secondary data

public documents, books, hournals, magazines, the internet

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promotion strategies

utilize tools that are designed to communicate

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service

features and characteristics may change with the clients experience of the same

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cost plus pricing

specified amount is added to thhe unit cost

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threat

changing customers’ needs and tastes

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weakness

narrow product line

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strength

good and well trained marketing staff

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strength

affordable but profitable prices

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weakness

inaccesible location to customers

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opportunity

changes in market trends due to new developments

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threat

costly regulatory requirements

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threat

a rise in the sale of substitute goods

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opportunity

sudden shifts in customers tastes, which favor the entrepreneurs products

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weakness

below the average marketing skills

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strength

high quality products

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strength

good business location

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strength (weakness, correction pg 17)

weak distribution image

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opportunity

possibility of getting business offers from the external communities

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threat

entry of low cost companies into the market

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objectives

these are specific targets set by entrepreneurs to direct them into achieving their goals

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mission statement

it is a declaration of the purpose of the organization and often defines the scope of its operations

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vision statement

it is an affirmation of what the enterprise wants to become

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false

feasibility of the business involves the availability of manpower

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business plan

it is a management tool, which focuses on the nature of the business in a logical and organized manner

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corporation

this refers to a separate body consisting of at least five individuals

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partnership

refers to an association of two or more persons to carry on as co owners of a business for profit

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sole proprietorship

owned by the individual who starts the business for which he has full responsibility

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secondary data

public documents, books, journals, magazines, the internet

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merchandinsing (correction, retailing)

sale of goods in small quantities