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Measures of central tendency
'Averages' which give us information about the most typical values in a set of data. There are three of these to consider: Mean, median, and mode
Measures of central tendency: Mean
Calculated by adding up all the scores or values in a data set and dividing this figure by the total number of scores there are
Measures of central tendency: Mean strengths
The most sensitive of the measures of central tendency as it includes all of the scores/values in the data set within the calculation. It is more representative of the data as a whole
Measures of central tendency: Mean weaknesses
It is easily distorted by extreme values
Measures of central tendency: Median
The middle value in a data set when scores are arranged from lowest to highest. In a odd number of scores, it is easily identified. In an even number of scores, it is halfway between the two middle scores
Measures of central tendency: Median strengths
Extreme scores do not affect it. Also easy to calculate (once the numbers have been arranged in order)
Measures of central tendency: Median weaknesses
Less sensitive as the actual values of lower and higher numbers are ignored and extreme values may be important
Measures of central tendency: Mode
Most frequently occurring score/value within a data set. In some data sets there may be two of these or none if all the scores are different
Measures of central tendency: Mode strengths
Very easy to calculate
Measures of central tendency: Mode weaknesses
Not practical for large number categories. Also not representative of the whole data set
Measures of dispersion
Based on the spread of scores. That is, how far scores vary and differ from one another. This includes the range and standard deviation
Measures of dispersion: Range
Taking the lowest value from the highest value and (usually) adding 1. Adding 1 is a mathematical correction that allows for the fact that raw scores are often rounded up (or down) when they are recorded within research
Measures of dispersion: Range strengths
Easy to calculate
Measures of dispersion: Range weaknesses
Only takes into account the two most extreme values, and this may be unrepresentative of the data set as a whole. Also influenced by outliers. It also does not indicate whether most numbers are closely grouped around the mean or spread out
Measures of dispersion: Standard deviation
A single value that tells us how far scores deviate (move away) from the mean
Measures of dispersion: Standard deviation (Large)
The larger this is, the greater the dispersion or spread within a set of data. If we are talking about a particular condition within an experiment, a large version of this suggests that not all participants were affected by the IV in the same way- the data is widely spread. It may be that there a few anomalous results
Measures of dispersion: Standard deviation (Low)
A low version of this reflects the fact that the data is tightly clustered around the mean, implying all participants responded in a similar way
Measures of dispersion: Standard deviation strengths
Much more precise measure of dispersion than the range as it includes all values within the final calculation
Measures of dispersion: Standard deviation weaknesses
Like the mean, it can be distorted by a single extreme value. Also, extreme values may not be revealed, unlike with the range