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Utilitarianism: Decision Rule
Decision Rule - Consequential Analysis, Most benefit from the least cost situation
Ethical. Maximizes common good
Only consequences matter → obligations and means are ignored.
Utilitarianism Pro&Con
Pros:
Introduced rational, scientific decision-making into ethics.
Limits arbitrary rule by authority (kings, lords, church).
Considers overall societal welfare (not just the firm).
Familiarity: similar to cost-benefit analysis in business.
Cons:
The means don’t matter → slavery, harm to individuals can be justified if majority benefits.
Critics argue it violates common sense morality (e.g., sacrificing one for many).
Example - "The ones that wanted to walk away"
Objectivism (Ayn Rand)
Decision Rule:
Be rational – Use reason, not intuition/emotion/revelation, as the only valid source of knowledge.
Be all you can be – Strive to develop yourself into the best possible human being.
Objectivism Pro&Con
Pros
Reinforces personal responsibility.
Encourages self-reliance & productivity.
Supports capitalism & free markets.
Virtue: High achievers may help others who also strive, but it’s not required.
Cons
Individualistic – critics say it’s too self-centered, not community-oriented.
Judgmental – quick to criticize those who don’t “pull their weight”; less compassionate to the less fortunate.
Objectivism Example
Motive Communications (Texas): company built explicitly on Rand’s principles.
Wanted competitive, independent employees.
No “warm & fuzzies,” daycare, or excessive hand-holding.
Results: very low turnover (~4%), highly productive & profitable, but not attractive to everyone.
Integrative Social Contracts Theory (ISCT)
Developers: Donaldson & Dunfee.
Purpose: Tailored for global business ethics.
Decision Rule:
Check against global hypernorms (universal standards):
Respect dignity of all human beings.
Respect human rights.
If an action violates either → NO GO.
Then check local norms:
Ethical if consistent with local authentic norms.
Criteria:
People in that culture approve if you do it.
They would disapprove if you don’t do it.
Almost everyone does it.
Integrative Social Contracts Theory Pro&Con
Pros
Adaptability → respects cultural differences.
Avoids “ugly American” ethnocentrism.
Balances global principles with local customs.
Cons
Hard to identify local norms (especially as an outsider).
May conflict with personal beliefs or home-country norms.
Vague – requires careful interpretation.
Integrative Social Contracts Theory Example
Example
Levi Strauss in Bangladesh:
Found underage workers (<15).
U.S. activists: unethical. Local culture: acceptable.
Solution: Removed kids from factories, paid for schooling, rehired them at legal age → win–win compromise.
Shows ISCT balancing hypernorms & local norms.
Ethics of Care
Decision Rule: Focus on relationships and responsibilities.
Origins:
Contrast to Objectivism (opposite approach).
Reaction to Kohlberg’s moral development theory (where women were underrepresented at higher stages).
Feminist scholars suggested another developmental path: focus on relationships, not just autonomy.
Ethics of Care Core Ideas
Morality = caring for and nurturing relationships (family, co-workers, suppliers, customers, communities).
Ethical actions: maintain responsibilities in these relationships.
Example: Supplier (Sam) delayed due to personal issues → you show flexibility/support rather than drop them.
Ethics of Care Pro&Con
Pros:
Protects the weak & dependent (employees with family issues, children, vulnerable people).
Encourages compassion and humanization in business (seeing people as individuals, not abstractions).
Builds trust and loyalty.
Cons:
May deny justice: too lenient, enables irresponsible behavior, lacks punishment for wrongdoing.
Risk of being “too soft” in workplace contexts.
Nozicks Rights Theory
Decision Rule: Freedom from force and fraud.
Means matter more than consequences.
Based on negative rights (freedom to act, to be left alone).
Rejects positive rights (right to resources/services from others).
Key Concepts:
Force: physical coercion/threats.
Fraud:
Giving false information.
Withholding critical information (that affects decisions).
Doesn’t like government interference.
Nozicks Rights Pro&Con
Pros:
Strong protection of individual freedom.
Minimal government interference.
Markets regulate exchange if no force/fraud is present.
Cons:
No duty to help others (ignores undeserved inequalities).
Assumes individuals aren’t responsible for others’ welfare.
Nozicks Rights Example
Payday loans: lenders claim ethics if they disclose terms and avoid fraud/force. Critics argue they exploit vulnerable people.
Rawl’s Theory of Justice
Decision Rule: Greatest benefit to the least advantaged.
Rooted in the veil of ignorance thought experiment:
Imagine designing society without knowing your position in it.
Leads to risk-averse, fairness-focused choices.
Rawl’s Theory of Justice Pro&Con
Pros:
Neutral, unbiased approach to social justice.
Prioritizes fairness and protection of the disadvantaged.
Influential across business, politics, and philosophy.
Cons:
Denies meritocracy/free will: success is mostly due to luck (genes, upbringing, environment).
Suggests people don’t truly “deserve” their advantages.
Rawl’s Theory of Justice Example
Example:
Ben & Jerry’s pay ratio policy: top executives couldn’t earn >7× the lowest-paid worker.
Embodied Rawls’ fairness principle.
Later abandoned due to difficulty attracting executives.