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Cognition is:
the study of mental activities (thinking, remembering, & communicating)
Cognitive Psychologists study:
concept formation} meta-cognition:
problem-solving} “thinking about
decision-making} our
judgement formation} thinking”
Thinking:
Prototype
Concept/Category
Concepts
Prototype:
a mental image of best example of a category
ex: draw a flower
Concept/Category:
mental grouping of similar objects, events, ideas, or people
ex: think about the Nile
Spreading Activation:
thinking about a concept will activate, or prime, all of the other items linked to it
Priming:
the first concept that starts the spread of activation
Executive Functions:
high level cognitive abilities that collectively allow us to solve problems & make decisions effectively
Problem Solving:
there are two main methods to solving problems:
Algorithms
Heuristic
Algorithms:
trying EVERY possible solution; step-by-step methodical process that WILL yield a solution
Heuristic
(the short cut!)
strategies for simplifying a problem & generating a satisfactory guess (may not give a solution)
2 main types of heuristics:
Representative
Availability
Representative Heuristic:
judge the likelihood of things based on how well they represent particular prototypes that a person holds
Availability Heuristic:
judging a situation based on examples of similar situations that initially come to mind (vivid example in the news often cause an availability heuristic)
Belief Perseverance:
maintaining a belief even after it has been proven wrong
Belief Bias:
people will tend to accept any conclusion that fit in with their systems of belief, without challenge or any deep consideration of what they’re actually agreeing with
Hurdles to problem-solving:
Perceptual set
Mental Set
Sunk Cost Effect
Gambler’s Fallacy
Perceptual Set:
a predisposition to perceive things in a certain way, influencing your behavior and thinking
Mental Set:
a tendency to rely on familiar ways
functional fixedness: the inability to see a new use for an object
Sunk Cost Effect:
tendency to stick with something because you’re already spent time & money
Gambler’s Fallacy:
belief that if a particular outcome has not occurred for a while, its turn has come
Confirmation Bias:
we look for evidence to confirm our beliefs & ignore evidence that contradicts them
ex: snow forecasts
Framing Effect:
the way a problem is presented can dramatically affect the way we see it
ex: “90% of people will be saved with this drug…10% will die”
Absentminded Behavior:
Action Slips
Action Slip - Capture Error:
these occur when an activity that’s frequently done captures the less frequently occurring “intended” behavior
Action Slip - Description Error:
these occur when an action is performed on the wrong object, b/c it’s like the intended object
ex: milk in pantry, cereal in fridge
Action Slip - Associative Activation Error
these occur when internal thoughts or automatic associations trigger an inappropriate response
Action Slip - Loss of Activation Error
this occurs when you walk into a room and have no idea what your purpose was
Creativity & Thinking:
Convergent Thinking
Divergent Thinking
Convergent Thinking:
coming up with THE BEST idea
Divergent Thinking:
coming up with AS MANY ideas as you can to solve the problem
ATTENTION:
the tendency to focus on/respond to one stimulus while ignoring others
Two methods of paying attention:
Preattentive Process
Attentive process
Preattentive Process:
if something stands out immediately, we don’t have to shift attention from one object to another
Attentive Process:
process that requires searching through items in a series, grid-by-grid
Limits to Attention:
Change Blindness/Intentional Blindness
Selective Attention/Shifting Attention
Attentional Blink
Change Blindness/Intentional Blindness:
inability to see changes in your environment
Selective Attention/Shifting Attention:
the process of focusing on a particular object in the environment while ignoring everything else
Attentional Blink:
during a brief time after perceiving one stimulus, it is difficult to attend to something else (time in between = a black hole)
LANGUAGE - Components
Phoneme
Morpheme
Phoneme:
smallest distinctive sound unit (basic unit of speech)
the sounds the letters make (CATS = 4)
varies by language
Morpheme:
smallest unit that carries meaning; may be a word or a part of a word (CATS = 2; CAT - think, s - plural)
Grammar(rules):
Syntax
Semantics
Syntax:
sentence structure
Semantics:
set of rules by which we derive meaning from morphemes, words, and sentences
Language Acquisition:
all (healthy) humans are born with the ability to learn language…BUT…there is a “window of opportunity” to learn language (Critical Period)
Critical Period:
a window for learning language (starts closing between 2-7 years
NOAM CHOMSKY:
Famous Linguist (b. 1929)
Believed in Inborn Universal Grammar
Language Acquisition STAGES:
Babbling (3m-1yr)
Holophrastic: one word (9-18m)
Telegraphic Speech: two words (18 m-3yrs)
Overgeneralization (2.5-3yrs)
Full Adult Competency (by age FOUR)
Biology of Language:
Broca’s Area
Wernickes’s Area
Broca’s Area:
Left Temporal Lobe
Speak but can’t comprehend
Wernicke’s Area:
Nonsensical speak
Lack of comprehension