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observational study
A study where researchers observe without controlling variables; cannot prove causation.
experiment
A study where researchers control explanatory variables, often through random assignment.
random assignment
assigning subjects to treatment/control groups by chance to avoid confounding
treatment group
The group that receives the experimental treatment.
control group
The group that does not receive the treatment.
randomized comparative experiment
Subjects are randomly assigned to treatment or control and results are compared.
matched pairs design
Each subject receives both treatments (or is paired with a similar subject) to compare results.