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Emphasis
Applied when you want to make a point or highlight a certain text by changing color, making it bold, setting it to italics, etc.
Appropriateness
How the text suits your intentions, audience, and context.
Proximity
Distance between words or text elements.
Alignment
Position of the text on a age in relation to the margin or other text elements.
Organization
Deliberate grouping, dividing, and sorting of similar elements on a page
Repetition
Uniformity and consistency of the design.
Contrast
When 2 or more different elements are placed together to create a certain effect.
Explicit message
Literal meaning of the message, What you see and read is what the text means.
Implicit message
Requires analysis and interpretation to grasp its underlying meaning.
Blatant Lie (Types of Lies)
Conscious effort to make up a story.
People in Media
Print Journalists
People in Media
Photojournalists
People in Media
Broadcast Journalists
People in Media
Multimedia Journalists
People in Media
People in Media are:
- Media practitioners
- Experts
- Provide information to media users
People as Media are:
- Media users
- Well-oriented to media sources and messages
- Intermediaries, provide information to lower
- end media users
Lower-end media users
People with limited access to media and information
Text information
Can be written in script using the Roman alphabet or a different script that is appropriate to the language of the reader.
Creators of text Information
Readers are influences and persuaded by the power of written words.
Author
Someone who writes books, stories, or articles on different kinds of topics.
Writer
Associated with writing literary works like poems and short stories.
Contributor
Spends time writing articles about topics that are of particular interest
Columnist
Someone who writes and shares their opinion, insight, and commentaries about social or political issues
Blogger
Who writes personal opinions on topics or issues that interest them
Editor
Who coordinates with the author or writer in planning, reviewing, and revising content or publication.
Publisher
Who is responsible for preparing, acquiring, and managing a publication.
Fiction
Products of the writer’s imagination.
Non-fiction
Based on facts and reality.
Lie by Omission (Types of Lies)
Being selective of the kind of information you divulge.
Partial Lie (Types of Lies)
Uses existing facts to make unfounded or false claims.
Elements of a Poster
- Heading
- Picture
- Message
Elements of a Brochure
1. Name and logo
2. Brochure cover
3. Slogan
4. Main text
5. Contact Information
People Media
People who are involved in the use, evaluation, and production of media and information.
People AS Media
People who are aware of and well-oriented to media sources and messages and can provide accurate and reliable information.
People in Media
Media Practitioners who provide information coming from their expert knowledge or first-hand experience of event.
Opinion Leaders (People AS media)
Highly exposed to and actively using media source of viable interpretation of messages for lower and media users.
Citizen Journalism (People AS media)
Individuals engaged in citizen journalism are those with no professional journalism training but can use gadgets and other equipment, tools of modern technology, and the internet to create, augment, or fact-check media on their own or in collaboration with others for the purpose of journalism
Social Journalism (People AS media)
Journalists aim to share their content to more people through social media.
Crowdsourcing (People AS media)
The practice of obtaining needed services, ideas, or content by soliciting contributors from a large group of people and especially from the online community.
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