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Hostile
opposition, already disagrees with you
Hostile format
Order changes: counterargument (longest) after narration, before partition & argument, exordium establishes connection w/ writer and audience
Hostile Tone
respectful and calm
Sympathetic
primed to support you, agrees or is likely to agree with you, have knowledge of the topic
Sympathetic format
Traditional order, simple exordium, little exigence, simple counterarguement
Disinterested OR uneducated
don't know enough about the topic to have an informed opinion
Disinterested OR uneducated format
Traditional order, exordium needs to create interest/establish ethos, needs lots of background info, strong argument, anticipate opposition on counterargument
Disinterested OR uneducated tone
inspiring & concerned but measured
Exordium
introduces the audience to the subject and the speaker, job is to hook the audience - typically uses ethos so the speakers credibility is established to the audience
Narration
gives the background and context to your argument, key facts leading up to this moment, the exigency - uses appeals of pathos OR logos depending on the audience or subject (think: what does your audience need to know/be aware of to best achieve your argument)
Partition
1-2 sentences, states the CLAIM you are making AND previews how the rest of the paper will be structured
Confirmation (ARGUMENT)
presents and develops the reasons for your position and provides evidence to support each - uses appeals of logos, though pathos is an option (“meanest” part of your essay)
Counterargument or refutation
typically employs both logos and ethos
Concession
acknowledges that one point of the opposition has some validity (agree with)
Refutation
proves that the claims of the opposition are wrong (disprove/discredit)
Rebuttal
Proves that the opposition's point is weaker, shows how our argument is stronger (a different perspective)
Peroration (CONCLUSION)
summarizes the rhetor's most important points, and has some apples to feelings or values, and may include a call to action
Argument
can refer to the main idea, OR can refer to the whole text in which you make a claim and support it
Claim
main idea that the author is trying to prove
Reasons
ideas and beliefs that the author presidents to back up the claim
Evidence
supports the reasons, can be real world examples, facts, data, etc
Call to Action:
directly asking the audience to do something in response to the argument
Objective
not influenced by personal feelings, neutral and unbiased
Subjective
influenced by personal feelings or preferences
Bias
personal preference that can influence one's judgement
Fact
can be verified and proven true
Opinion
often based on a person's observations and experiences, but also influenced by emotions and other factors. They can be challenged or debated and should be supported with evidence
Preferences
a person's likes or dislikes, reflect individual tastes, values, driven by emotions. More subjective
The best-selling car of all time is the Toyota Corolla.
fact
It is probably a continual best-seller because it is a comfortable car and a great value for the money.
opinion
I have had a Corolla for years, and it is by far my favorite car.
preference (technically, fact then preference)
I just learned that Corolla means "little crown."
fact
Toyotas come in much better colors than Hondas do. #facts!
preference
Corollas are dependable and safe, too, which probably increases their popularity.
opinion
Chick Fil A makes more money per location than any other restaurant.
fact
Chick Fil A is the best fast food restaurant because of their superior service and quality food.
Opinion
Chick-Fil-A has the best chicken sandwiches.
Preference
Most people in Houston think Chick-Fil-A has the best chicken sandwiches.
Opinion