perceived susceptibility
My beliefs about how likely I am to get a disease or condition
example of perceived susceptibility
I think I will likely get cervical cancer due to family history, so I take action and get screened every year
perceived severity
My beliefs about the seriousness of contracting an illness or condition, both physical and social consequences
example of perceived severity
if I smoke and get lung cancer, I will likely die
example of perceived threat
when a person thinks there is a reason to be concerned about an illness; Perceived susceptibility x Perceived severity
perceived benefits
my beliefs about the benefits of a preventative health behavior
example of perceived benefits
saving money and a happier money when drinking alcohol has been quitted
perceived barriers
my perception of obstacles to taking action
example of perceived barriers
getting a cervical cancer screening is uncomfortable so one may not get one
cues to action
cues that prompt action
examples of cues to action
dentist sending out text reminders, PSA on TV encouraging vaccination, clothes are fitting differently
self-efficacy
confidence in succeeding (I think I can)
example of self-efficacy
I think I can cut down to 2 cigarettes per day
Other variables
demographics, structural, and psychosocial factors may affect beliefs and health behaviors
example of other variables
I don't think my smoking and drinking are a big deal because I am still in college and it is just a phase
what is the most powerful predictor for behavior change in the HBM?
perceived barriers
1996
year the health belief model was made
Rosenstock
Developed the health belief model
Health Belief Model
a model explaining how beliefs may/may not influence subsequent behaviors; belief influences behavior