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46 Terms
1
Sociology
The study of society, human behavior, and the structures that shape social interactions.
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2
Bobo Doll Experiment
A study conducted by Bandura et al. (1963) to examine the impact of media violence on children's behavior.
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3
Mortification of the self
A process identified by Goffman (1961) where individuals' identities are stripped and replaced by institutional norms in total institutions.
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4
Mechanical Solidarity
A concept by Durkheim describing societies unified by shared traditions and collective conscience.
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5
Organic Solidarity
A concept by Durkheim referring to societies that are unified by interdependence and specialized roles.
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6
Obedience to Authority
A key theme in Milgram's 1963 study revealing participants' willingness to obey authority figures, even when it conflicted with personal conscience.
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7
Hawthorne Effect
The phenomenon where workers improve their performance when they know they are being observed.
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8
Culture Shock
The psychological disorientation individuals experience when adapting to unfamiliar cultural environments, as studied by Oberg (1999).
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9
Content Analysis
A research method that systematically studies media and communication patterns to assess how issues are framed, such as in Page's study of global warming.
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10
Interview Effect
The phenomenon where the presence of an interviewer influences participants' responses.
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11
Qualitative Data
Data that gathers in-depth insights, often through interviews and observations.
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12
Quantitative Data
Numerical data analyzed statistically to provide measurable insights, often through surveys and experiments.
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13
Random Sampling
A sampling method where every individual in the population has an equal chance of being selected.
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14
Stratified Sampling
A sampling technique where the population is divided into subgroups, ensuring all are represented proportionally.
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15
Snowball Sampling
A non-random sampling technique where existing participants recruit new participants, useful for hard-to-reach populations.
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16
Convenience Sampling
A sampling method based on selecting participants who are readily available, which can lead to bias.
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17
Grounded Theory
A qualitative research methodology developed by Glaser and Strauss that generates theories from data.
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18
Independent Variable
The factor manipulated by the researcher in an experiment.
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19
Dependent Variable
The outcome measured in response to the manipulation of the independent variable.
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20
Correlation
A statistical relationship between two variables without asserting a cause-effect link.
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21
Causality
A direct relationship where one variable influences another.
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22
Covert Research
A type of research where the researcher's identity is not revealed to participants.
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23
Overt Research
Research where the researcher is transparent about their identity and purpose.
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24
Primary Sources
Original data generated from firsthand research activities such as interviews and surveys.
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25
Secondary Sources
Pre-existing data sourced from previously published research and reports.
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26
Coding
A stage in qualitative data analysis where data is categorized to identify patterns and themes.
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27
Social Integration
The degree to which individuals bond with one another within a society, which influences social behaviors like suicide rates as studied by Durkheim.
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28
Ethnography
A qualitative research method aimed at understanding cultures through immersive observation and participation.
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29
Semiology
The study of signs and symbols in communication, exploring their denotative and connotative meanings.
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30
Denotative Meaning
The literal, explicit meaning of a word or symbol.
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31
Connotative Meaning
The implied or cultural meanings associated with a word or symbol.
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32
Observation Method
A qualitative research method involving the systematic recording of behavior in a natural setting.
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33
Case Study Method
An in-depth analysis of a single entity (individual, group, organization) to understand complex issues.
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34
Ethical Considerations in Research
The principles guiding researchers to conduct studies responsibly, ensuring the well-being and respect for participants.
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35
Sampling Bias
The potential for a sample to not accurately represent the population, often due to the sampling method used.
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36
Hawthorne Studies
Research conducted by Mayo examining the effects of observation on workers' productivity.
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37
Social Structures
The organized patterns in society that shape relationships and influence behavior.
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38
Stereotypes in Media
Oversimplified and generalized beliefs about groups, as highlighted by Meehan's study on women in soap operas.
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39
Fieldwork
Research conducted in the participant's natural setting, often associated with ethnographic studies.
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40
Research Design
The overall framework or strategy used to conduct research, detailing methods, processes, and analysis plans.
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41
Pilot Study
A small-scale preliminary study conducted to refine research methods before the full-scale study.
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42
Interview Method
A qualitative research technique involving direct questioning to gather detailed participant information.
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43
Social Norms
Unwritten rules and expectations about behavior that guide individuals in society.
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44
Survey Method
A quantitative research technique using structured questionnaires to gather data from a large population.
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45
Statistical Analysis
The application of statistical methods to analyze quantitative data for drawing conclusions and patterns.
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46
Behavioral Observation
The process of systematically watching subjects to gather data on their actions and interactions.