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Chapters 7 - 9
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Market Structure
classification that describes the nature and degree of competition among firms in the same industry
Pure Competition
theoretical market structure (very large numbers, identical products, and freedom of entry and exit)
Perfect Competition
“perfect” in every aspect with no competition (4th and 5th conditions are added)
many buyers, identical products, informed buyers and sellers, and free entry and exit
Monopolistic Competition
market structure that has all of the conditions as pure competition except for identical products
Oligopoly
market structure in which a few very large sellers dominate the industry
Monopoly
market structure with only one seller of a particular product
Natural Monopoly
a single firm can produce a product more cheaply than any number of competing firms could (ex. public utility companies)
Geographical Monopoly
based on the absence of other sellers in a certain geographic area (ex. gas station in the country)
Technological Monopoly
based on ownership or control of a manufacturing method, process, or other scientific method (ex. government-issued patent given to inventor)
Government Monopoly
monopoly owned and operated by the government (ex. processing of weapon-grade metals for the military)
Copyright
an exclusive right of authors or artists to publish, sell, or reproduce their work for their lifetime plus 70 years
Patent
an exclusive right to manufacture, use, or sell any new and useful invention for a specific period - to the inventor
Not Enough Competition
when mergers and combinations of companies result in larger and fewer firms in the industry (reduces the efficient use of scare resources)
Not Enough Information
everyone must have adequate information about market conditions if resources are to be allocated efficiently
Resources That Can’t or Won’t Move
land, capital, labor, and entrepreneurs cannot, or will not, move to markets where they can earn higher returns
Too Few Public Goods
Public goods: product that is collectively consumed by everyone
Externalities/Spillover Effects
Externalities: uncompensated side effects that affect an uninvolved third party
Spillover Effects: uncompensated side effects that either benefit or harm a third party not involved in the activity caused
Unregulated Pure Monopoly
single firm is the only seller in an industry and restricts output in order to drive prices higher and maximize profits (government does not interfere)
Near Monopoly
technically an oligopoly, when one firm dominates most of the output in the industry (government only interferes if the firm uses its powers to destroy competition)
Trusts
combinations of firms designated to restrict competition or control prices in a particular industry
Price Discrimination
practice of selling the same product to different consumers at different prices
Economies of Scale
situation in which the average cost of production falls as the firm gets larger
Sole Proprietorship
business owned and run by a single individual
easy to start up, ease of management, owner keeps all profits
unlimited liability
Partnership
business with jointly owned by two or more people
ease of start up, ease of management, lack of separate taxes and income
fully responsible/limited by investment
Unlimited Liability
owner is personally and fully responsible for all losses and debts
General Partnership
most common, partner are responsible for management and financial obligations of the business
Limited Partnership
at least one partner is not active in the daily running of the business and has limited responsibility for debts and obligations of the business
Corporation
recognized by law as a separate legal entity with all rights of an individual
ease of raising financial capital, limited liability (for owners)
double taxation
Common Stock
basic ownership of a corporation (one vote to elect directors)
Preferred Stock
nonvoting ownership shares of the corporation (cannot vote but receive dividends)
Double Taxation
profits are taxed when the corporations pays income taxes and when shareholders pay taxes on their dividends
Franchise
temporary business investment that involves renting or leasing another firm’s successful business model
nationwide network, deep product line, excellent quality standards
others are more expensive, substantial costs to terminate
Merger
combination of two or more businesses to form a single firm
Horizontal Merger
when firms produce the same kind of product join forces
Vertical Merger
when companies involved in different stages of manufacturing, marketing, or sales join together
Conglomerate
firm that typically has at least four businesses, each making unrelated products, none are responsible for a majority of its sales
Community Organizations
schools, churches, hospitals, welfare groups, and adoption agencies
Cooperatives
voluntary association formed to carry on some kind of economic activity that will benefit its members
Consumer Cooperative
voluntary association that buys bulk amounts of goods such as food or clothing that can be sold to members at lower prices than regular businesses
Service Cooperative
provides services such as insurance, credit, or child care to its members, rather than goods
Producer Cooperative
made up of producers - farmers - and helps its members promote or sell their products directly to markets, consumers, or companies that use the members’ products
Labor Union
organization of workers formed to represent its members’ interests in various employment matters
Professional Associations
specialized occupation interested in improving the working conditions, skill level, and pubic perceptions of the profession
Business Associations
businesses organized to promote their collective interests
Closed Shop
employer agrees to hire only union members
Union Shop
workers do not have to be in a union, but once hired they must join
Modified Union Shop
do not have to join a union after being hired
Agency Shop
not required to be a member but must pay union dues
Theory of Wage Determination
supply and demand for a worker’s skills and services determine the wage or salary
Theory of Negotiated Wages
the bargaining strength of organized labor is a factor to determine wages
Signaling Theory
employers are willing to pay more to people with certificates, degrees, and other indicators that signal superior knowledge or ability
Collective Bargaining
negotiations that take place between labor and management over issues such as pay, working hours, health care coverage, etc…
Mediation
bringing in a third person to settle a dispute
Arbitration
both sides agree to place their differences before a third party whose decision will be accepted as final
Fact-Finding
neutral third party collects facts about a dispute and present nonbinding recommendations
Injunction
court order instructing one side to act, or not act
Seizure
temporary takeover of operations
Presidential Intervention
publicly appealing to both parties to resolve their differences
Product Differentiation
process of making a product different from the competition
Non-price Differentiation
marketing strategy where firms compete on factors other than price
Predatory Pricing
drive competitors out of business - set prices below cost for a short period before raising them to monopoly levels
Price-Fixing
competition agree to charge the same, high price to maximize joint profits by eliminating price competition
Stock
certificate of ownership in a corporation - person who owns stock is a shareholder and owner
Dividend
portion of a corporation’s profits paid out to its shareholders