Entrepreneurial Mind (Chap 5-8)

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58 Terms

1
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What is Design Thinking?

A human-centered approach to innovation that integrates the needs of people, the possibilities of technology, and the requirements for business success.

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What are the five stages of Design Thinking?

Empathize, Define, Ideate, Prototype, Test.

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What does MVP stand for?

Minimum Viable Product.

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What is the purpose of a Minimum Viable Product (MVP)?

To collect maximum validated learning about customers with the least effort.

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What is the core of Lean Startup methodology?

The Build-Measure-Learn feedback loop.

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What are two key principles of MVP?

Focus on Core Value and Speed over Perfection.

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What is the main goal of user research in Design Thinking?

To understand user behavior and pain points.

8
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What is the Business Model Canvas?

A strategic management template used to describe, design, challenge, and invent business models.

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List three building blocks of a Business Model Canvas.

Value Propositions, Customer Segments, Revenue Streams.

10
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What is the Data Privacy Act of 2012 (RA 10173) about?

It mandates the protection of personal data and establishes consent requirements for data handling.

11
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Define 'Ethical Issues' in digital startups.

Situations or problems arising in business operations and product development, such as data collection and algorithmic bias.

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What does SDG stand for?

Sustainable Development Goals.

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How does storytelling help in pitching startup ideas?

It persuades and captivates the audience by connecting them emotionally to the narrative.

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What are the key elements of effective pitching?

Clear problem definition, innovative solution, market opportunity, business model, team expertise, final projections.

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Name two legal considerations mentioned in technopreneurship.

Compliance with the Data Privacy Act and Cybercrime Prevention Act.

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What is 'iteration' in the context of product development?

Continuous refining of a product based on user feedback and data.

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What is one effective technique for preparing a pitch deck?

Create a concise visual story highlighting the problem, solution, market, and team.

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What is the significance of A/B Testing in product development?

To compare different versions of a feature or design to determine which performs better.

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Why is it important to engage customers early in the MVP process?

To avoid building products that nobody wants, by collecting feedback and validating assumptions.

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What is the importance of consistent messaging when communicating startup ideas?

To create awareness and build credibility with stakeholders.

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Describe the 'Feedback Integration' process in iterative development.

Systematically incorporating insights from testing into the next iteration of the product.

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Human-centered

focuses on understanding the end-user’s needs and challenges

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Iterative

involves continuous cycles of prototyping, testing, and refining

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Collaborative

encourages diverse teams to work together

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Solution-based

aims to solve complex problems in a practical and creative way

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Empathize

understand the user’s needs, experiences, and motivations through research and observation

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Define

synthesize research to clearly articulate the core problem(s) to be solved from the user’s perspectives

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Prototype

build tangible representations of selected ideas to test and refine them quickly and cheaply

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Ideate

brainstorm a wide range of creative solutions to the defined problem, encouraging divergent thinking

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Test

gather feedback on prototypes from users to identify what works and what needs improvement, leading to further iteration

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Build

develop a Minimum Viable Product (MVP) or a small experiment to test a specific hypothesis

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Measure

collect quantitative and qualitative data on how users interact with the MVP or experiment

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Learn

analyze the data to gain insights, validate or invalidate hypotheses, and decide whether to persevere, pivot, or perish

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Rapid Prototyping

quickly build low-fidelity to high-fidelity prototypes to test specific features or flows

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A/B Testing

compare different version of a feature or design element to see which performs better

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Feedback Integration

systemically incorporate insights from testing into the next iteration of the product

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Business Model

it includes key structural and operational characteristics of a firm - how it earns revenue and makes a profit

38
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Business Model Canvas

a strategic management template used to describe, design, challenge, and invent business models

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Value Propositions

bundle of services and products that create value for a specific customer segment

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Customer Segments

different groups of people or organizations an enterprise aims to reach and serve

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Customer Relationships

types of relationships a company establishes with specific customer segments

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Channels

how a company communicates with and reaches its customer segments to deliver a value proposition

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Revenue Streams

cash a company generates from each customer segment

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Key Activities

most important things a company must do to make its business model work

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Key Resources

most important assets required to make a business model work

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Key Partners

network of suppliers and partners that make the business model work

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Cost Structure

all costs incurred to operate a business model

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SDG 4

Quality Education

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SDG 8

Decent Work and Economic Growth

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SDG 9

Industry, Innovation, and Infrastructure

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SDG 10

Reduced Inequalities

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ISDA Values

Integrity, Social Justice, Discipline, Academic Excellence

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Pitching

presenting a start-up idea to potential investors, partner, or customer

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Communicating Start-Up Ideas

sharing the start-up’s vision, mission, and value proposition with various audiences

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Preparing a Pitch Deck

concise visual story of your busines, a clear narrative that can be easy to understand

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Elements of a Pitch Deck

Problem > Solution > Product/Services > Market > Business Model > Traction/Milestone > Team > The Ask > Information

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Storytelling

the most effective way to persuade and captive your audience

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Visual Design

powerful tool for reinforcing your story and making your pitch more impactful