Print and Digital Media

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14 Terms

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visual communication

communication through visual aid and is described as the conveyance of ideas and information in forms that can be read or looked upon

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graphic design

art form that involves visual communication through the manipulation of lines, texts, images, and/or illustrations

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print media

any kind of printed content used to disseminate information to a wide audience

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digital media

are content viewed using electronic devices

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layout artist

tasked to organize the different elements of a page, like the texts, pictures, and drawings, in a manner that is attractive and easy to understand

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advertising designers

create promotional items for companies

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advertising

process of making promotional materials that involved many artists

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web designer

artist who layout the words and the images of a web page in an easy to understand and to navigate manner

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comic book artist

illustrator for graphic novels, comic books, comic strips, and manga

penciller, inker, colorist

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comic books

publication that consists of comic art in the form of sequential juxtaposed panels that represent individual scenes

referred to as Komiks in the Philippines

Antonio "Tony" Velasquez - father of Filipino Komiks

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comic strip artist

tells a visual story within a limited space or panels

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book illustrator

designs books and makes illustrations appropriate for its cover and contents

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game developer

creates and designs video games

conceptualization, character design, animation, and three-dimensional modelling, gameplay

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feedback

process of gathering and analyzing consumer responses to an advertisement in order to improve future campaigns