AICE Lang 11/20-11/21 Exam Study Guide

What is the primary purpose of advertisements?

To persuade.

What is a common feature of advertisements?

They always have a call to action.

What point of view do advertisements usually use?

1st or 2nd person point of view.

Name a tool commonly used in advertisements.

Loaded language.

What is the primary purpose of reviews?

To inform.

What should a review include to establish credibility?

An introduction explaining why the reviewer is trustworthy.

What is a common feature of reviews?

They include a rating system.

What point of view do reviews typically use?

1st person point of view.

What is the primary purpose of emails?

To inform, but can also be to persuade.

What are the special features of an email?

Includes email addresses, a subject line, salutation, and closing.

What is the primary purpose of letters?

To inform, but can also be to persuade.

What is a key structural element of a letter?

A clear salutation and closing.

What is a common language device used in advertisements?

Repetition to reinforce key messages.

What should a review include to support the evaluation?

Specific details and examples.

What is a common structure used in reviews?

Clear introduction, body paragraphs, and conclusion.

What type of language is often used in advertisements?

Persuasive language and emotional appeals.

What is a common feature of both emails and letters?

They both use a personal tone to connect with the recipient.

What should an advertisement's headline do?

Grab attention and communicate the main message.

What is an example of a language device used in reviews?

Descriptive language to create vivid imagery.

What is the role of a call to action in advertisements?

Encourages the reader to take action.

How can a review engage the reader?

Using rhetorical questions or personal anecdotes.

What is a common structure feature of advertisements?

Use of short sentences and bullet points.

What is the purpose of using hyperbole in reviews?

To emphasize the reviewer's opinion.

What is a key component of an effective email?

Clarity and conciseness.

What should the conclusion of a review do?

Summarize key points and reinforce the evaluation.

What is an example of a special feature of letters?

Date followed by the recipient's name and address.

What type of language is encouraged in advertisements?

Powerful adjectives and descriptive language.

What is the primary purpose of an article?

To inform

What is a secondary purpose of an article?

To persuade or provide additional reasoning

What point of view are articles usually written in?

Third person point of view

What are some special features of articles?

Includes title, headings, subheadings, and often images with captions

What is the primary purpose of narrative writing?

To entertain

What are common tools used in narrative writing?

Plot, imagery, theme, dialogue, and conflict

What is a key feature of investigative journalism?

It is fact-driven and research-heavy, aiming to uncover the truth

What is the primary purpose of investigative journalism?

To inform

What structure is commonly used in investigative journalism?

Chronological structure to tell the story of the investigation

What type of language is typically used in investigative journalism?

Formal language to establish credibility and authority

What is a common feature of narrative writing regarding characters?

Use of characters to drive the plot and convey meaning

What is the purpose of using descriptive language in articles?

To engage the reader and create a vivid image

What does the structure of an article typically include?

A clear introduction, headings and subheadings, and a concise conclusion

What is the role of anecdotes in persuasive writing?

To provide evidence or support for the main message

What is a narrative arc?

A structure that includes exposition, rising action, climax, falling action, and resolution

What is the effect of using rhetorical questions in writing?

To encourage the reader to consider the topic from different angles

How does investigative journalism often expose issues?

By uncovering crime, corruption, or the story behind a story

What is the significance of using credible sources in investigative journalism?

To support claims and establish trustworthiness

What is the purpose of a call to action in an article?

To urge readers to join a cause or take specific action

How does narrative writing create a unique perspective?

By using point of view to convey meaning

What is the function of sensory details in narrative writing?

To create a vivid and immersive setting

What is the role of evidence in persuasive writing?

To support the argument being made

What is a common characteristic of articles published in newspapers?

They are usually more formal than magazine articles

What is the purpose of using headings and subheadings in articles?

To break up content and make it easier to read

What does the conclusion of an article typically do?

Summarizes key points and reinforces the argument

What is the importance of using powerful verbs in investigative journalism?

To create a sense of urgency and importance

What is the effect of using figurative language in narrative writing?

To create a memorable and impactful story