Imaging and Design for Online Environment - 1st Sem ICT

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25 Terms

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Balance

The visual weight of objects, texture, colors, and space is evenly distributed on the screen.

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Emphasis

Giving more weight or focus to some elements on the screen. It is used to give attention to the most important part or content

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Proximity and Unity

Closely related elements should be placed together to be perceived as one unit of design.

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Pattern, Repetition, and Rhythm

These are the repeating visual element on an image or layout to create unity in the layout or image. Rhythm is achieved when visual elements create a sense of organized movement.

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Proportion

Refers to relative sizes and scales of the different element of the design in connection to the overall design.

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Variety

This uses several design elements to draw a viewer's attention.

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Information graphics or infographics

Used to represent information, statistical data, or knowledge in a graphical manner usually done in a creative way to attract the viewer's attention.

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Visual Elements

Includes color coding, graphics, and reference icons.

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Content Elements

Includes time frames, statistics and references.

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Knowledge Elements

Consists of facts.

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Cause and Effect Infographics

Infograpics that show the cause and effects of certain topics.

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Chronological Infographics

Usually used to show a topic in a chronological or a step-by-step sequence.

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Quantitative Infographics

Used to show statistics like charts, bar graphs, etc.

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Directional Infographics

Similar to chronological infographics where you use arrows to direct the viewers attention to another aspect of the infographic.

15
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Product Infographics

Used to promote products and services.

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Uniqueness

Be innovative and it should no be rehashed version of other Infographics.

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Simplicity

Put only important information.

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Creativity and Boldness

Information must be obvious and direct to the point.

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Minimalist Orientation

It must be concise, easy, and quick to read.

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Shareability

Consider the characteristic of the infographics to be understood easily.

21
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Nothing takes effect without a cause

This just means that you need to show the viewers the cause of the topic before discussing the effect of said topic.

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Draw your Boundaries

Just don't overdo the pictures or images or it will look like a collage that looks like vomit.

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Think in Color

Match the colors in your infographic like making the text in white in a dark background and vice versa.

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Make it Appealing

Make it look good so it would attract and keep the viewer's attention.

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Be Verifiable

The facts in the infographic should be verified and confirmed that the they are indeed true.