IB English A Langlit Paper 1: Text types

Advertisement

Purpose: To inform and persuade the audience on a brand, product or lifestyle
Textual Features: Combination of visual and written language, visual narrative, slogan, tagline (catch phrase), signature (logo)

Appeal

Purpose: To persuade a higher person to support your argument
Characteristic: Often in the form of a letter or request, date, address, solution, body text, closing, signature, enclosure

Biography

story of a person's life written by another person
Purpose: To inform and inspire the audience about a person of high regard or influence
Textual Features: Title, Introduction that summarizes person's life, Background context, key events are in chronological order, past tense, closing statement in future tense, third person, quotes, opinion on key events

Blog

A series, or log, of discussion items on a page of the World Wide Web
Purpose: To inform the audience about a trending topic
Textual Features: Blog name, Title, Header, sub-headings, Main content, Side bar, Footer (contact details etc), quotes, call to action, sectioned, personal/intimate tone, How to section

Brochure/leaflet

holds descriptive information to inform people about or to sell something
Purpose: To inform or persuade the audience to endorse in what is being explained
Textual Features: Images, descriptive language, sub-headings, sectioned, bold/italics/highlight, diagram, headings, small body paragraphs

Cartoon

a simple drawing showing the features of its subjects in a humorously exaggerated way, especially a satirical one in a newspaper or magazine.
Purpose: To inform, raise awareness or educate an audience on a topic. political cartoons often discuss issues within politics through satire.
Textual Features: Predominantly a visual narrative, some text providing context, humor or description, colour (often symbolic), moral, symbolism, anthropomorphism, exaggeration, labeling, speech bubbles, focus (is the main issue), angles (eg. Sloping up = other figure is authoritative, powerful), satire, tone (important to understand the authors opinion), facial expressions, context is often based on current issues

Parody

A work that closely imitates the style or content of another with the specific aim of comic effect and/or ridicule.

Pastiche

piece of literature or music imitating other works