refers to the different mental processes used to understand and form impressions of other people.
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Direct
provided the person we are judging.
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Indirect
from another person or source.
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First impressions
a type of personal perception that are usually based on very little information.
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Attribution theory
an evaluation made about the causes of behaviour and the process of making this evaluation
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Internal
judged behaviour as being something personal with an individual.
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External
judged behaviour as being something with the situation outside the individual.
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Fundamental attribution error
refers to the tendency to judge other people’s behaviour as internal instead of external.
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Actor-observer bias
refers to the tendency to attribute our own behaviour to external or situational factors, yet others’ behaviour to internal.
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Self-serving bias
When judging ourselves we tend to take credit for our successes and deny responsibility for our failures.
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Affective
refers to our emotions and intuitive feelings towards something reflected in our attitude.
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Behavioural
refers to our outward and observable actions that reflect our point of view about something.
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Cognitive
refers to our thoughts and beliefs towards something.
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Stereotyping
a belief or generalisation about a group, about all members of the group thinking they’ll all have the same characteristics despite their individuality.
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Cognitive dissonance
Psychological tension that occurs when our thoughts, feelings and/or behaviours do not align. It occurs when we act in a way that contradicts with our beliefs
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Cognitive bias
Unconscious, systemic tendencies to interpret imformation in a way that is neither rational nor based on objective reality.
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Confirmation bias
tendency to accept info that supports our prior beliefs and ignores evidence that doesn’t
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Halo effect
tendency for the impression we form about one quality of a person to influence our overall belief about the person in other respects
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False-Consensus Bias
tendency to overestimate the degree to which other people share the same ideas and attitudes as we do.
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Heuristics
Information processing strategies or mental shortcuts that enable individuals to form judgements, make decisions, and solve problems quickly and efficiently.
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Prejudice
a prejudgement that you make about others before interacting with them
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Discrimination
unjust treatment of people due to their membership within a certain social category.
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Stereotype
widely held belief and a generalisation about a group. A generalisation that all members in a group share the same characteristics, despite individuality.