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Author’s tone
It refers to the attitude or emotional quality the author conveys toward the subject matter.
Author’s tone
It is revealed through word choice, sentence structure, style, and formality.
Author’s tone
It is the attitude reflected in the words used both in writing and speaking.
Language use
It is the word choice that create meaningful connections.
Language use
It is the language register used based on the communication contexts.
Language register
It pertain to the style and degree of formality used depending on the communication contexts.
Formal register, informal register, neutral register
Categories of language register.
Formal register
Adherence to the standard correct use of grammar and vocabulary.
Formal register
Business Letter
Formal register
Professional communication
Formal register
Academic Writing
Informal Register
Casual language style used in everyday communication.
Informal Register
Conversational
Informal Register
Writing to letters to friends, and people close to the sender of the message.
Neutral register
Non-emotional, clear, fact-based, and objective style of communicating.
Neutral register
Technical writing
Neutral register
Business report
Neutral register
General information writing
Purpose
It is the concrete set of objectuves or reasons for addressing a specific audience.
Purpose
It is the author’s motivation or reason for writing a text.
To inform, to persuade, to entertain
Author’s purpose
To inform
The author's goal is to provid facts, explain a topic, or teach the reader something new.
To persuade
The author aims to convince the reader to agree with a particular viewpoint or take a specific action.
To entertain
The author’s primary goal is to engage the reader’s emotions and provide enjoyment through storytelling, humor, or imaginative writing.
Consider the text type, look for specific language, examine the tone and style, think about the context
How to identify the author’s purpose?
Language use
Can shape the words intentionally or unintentionally.
Casual or intimate
Informal register is also known as: