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categorical
divides a case into groups
quantitative
records the amount or degree of something for each case with measurements units
identifier variable
a variable used to uniquely identify the individual/case
ordinal variable
variable that reports order without natural unitsex
explanatory variable
variable that explains why the result happened
response variable
variable that shows the results
population
includes all individuals or objects of interest
sample
subset of cases from population
statistical interference
process of using data from a sample to gain info about the population
sampling bias
occurs when the method of selecting a sample causes the sample to differ from the population in some relevant way
random sample
sampling that is random
association
if values of one variable tend to be related to values of the other variable
confounding variable
third variable thats associated with both the explanatory and response variableob
observational study
researcher does not actively control the value of any variable but simply observes the values as they naturally exist
experiment
a study in which the researcher actively controls one or more of the explanatory variables
randomized experiment
the explanatory variable for each unit is determined randomly, also eliminates confounding variables
control group
group that thinks they are getting the same the treatment as the experiment group
placebo effect
people believe they are getting the same treatment as the experiment group