FILIPINO POPULAR MUSIC, FOOD, AND FASHION

Pre-finals

Original Pilipino Music (OPM)

• Refers to music composed and performed by Filipino artist, typically Filipino or English.

Early Foundations (1950s-1960s)

• began after world war II, when Filipino musicians blended western musical styles with traditional Filipino melodies.

• Ex. The song kundiman, a traditional Filipino Love song remains influential, often updated with modern arrangements.

Golden Era (1970s)

• marked the rise of OPM as a distinct genre, defined by the Manila Sounds as a fusion of Filipino themes with Western pop, funk, and disco featuring upbeat tempos and catchy lyrics.

Rock Movement (1980s-1990s)

• period saw the rise of Filipino rock, blending alternative, experimental, and socially aware themes.

• became a voice of youth expression and rebellion.

Pop Ballad Boom (1990s-2000s)

• OPM leaned heavily on power ballads and love songs, showcasing signers with powerful voices that highlighted the depth of emotion.

Revival and Indie Rise (2000s-2010s)

• wave of acoustic revivals, indie bands, and experimental acts emerged, pushing OPM into a new style while keeping the Filipino theme/Identity. 

Global and OPM Wave (2010s-Present)

• Filipino artist gained international attention, blending OPM with global style and influencing pop culture through social media, streaming, and viral trend.

Filipino Food

• illustrates how traditional and modern cuisines represented and celebrated through media and social trends. 

• Known for its distinctive flavors and diverse cultural influences from Malay, Chinese, Spanish, American, and Indigenous cultures. 

TV shows and teleseryes 

• depict families sharing Filipino food together.

• showing how food brings people together.

Cooking shows 

• Showcase regional dishes and promote the country’s diverse culinary heritage.

• Ex. Sarap DIva(2012), Pinas Sarap(2017), and Farm to table(2021)

Reality competitions

• feature Filipino cuisine as challenges futhermore promoting the countries rich cuisine heritage. 

• Ex. Jumior MasterChef Pinoy Edition(2011), and Chef Boy Lorgo:Kusina Master(2012)

Global Filipino Fast Food

• Further increasing our country promotion by expanding food thats known within our country to outside of our country, engaging with people outside to try more of filipino cuisines. 

• Ex. Jolibee which has become a global phenomenon starting the trends like “Trying out Jolibee“ or “Trying out Filipino Food“

Celebrity Collaborations 

• Where celebrities in our countries collaborate with celebs of other countries which helps puts out culture of food for more people to see.

• Ex. Abi the lumpia queen collaborating with Gordon Ramsay 

Streaming Shows

• Where Filipino cuisines are featured on global streaming sites. 

• Ex. Nexflix with shows like Street Food: Asia, and docuseries like I Love Filipino 

Fashion Trends in the Philippines

• is the expression of style and identity through clothing, accessories, and appearance.

• reflects a dynamic interplay of indigenous tradition, colonial influences, global trends, and entertainment.

Pre-Colonial Period (Before 1521)

• Men wore bahag(loincloth) 

• Women wore baro(blouse) with patadyong or tapis(wraparound skirts)

Spanish Colonial Period(1521-1898)

• European styles influenced local dress.

• Maria Clara gown is a formal version of the baro’t saya (women)

• Camisa de chino (Men)

American period (1898–1946)

• Western introduced suits, dresses, and school uniforms becoming widespread while the Barong Tagalog became a formal wear.

Post-war Era (1950s-1960s)

• Woman embraced elegant full skirts, popularized Carmen Rosales, while men favored pools, and slacks, popularized by actor Rogelio de la Rosa.

1970s -1980s

• Disco shaped 1970s fashion, featuring bell-bottom jeans, psychedelic prints, platform boots, and flashy jackets, pupularized by VST & Company.

• 1980s, the bagets cast popularized casual teen styles such as jeans, T-shirts, and polos, while neon colored emerged for younger people. 

1990s–2000s

• Gimik cast popularized causual teen looks, while Francis Magalona influenced streetwear with baggy jeans and oversized T-shirt. 

• Pop icon Jolina Magdangal set playful, colorful styles with funky accessories for female teens, reflecting the now so called Y2K aesthetic. 

2010s–Present

• Traditional textile such as Inabel and T’nalak are adapted into modern desgins.

• Genderless and inclusive clothes also emerges, as well as K-pop inspired outfits. 

Oppositional subcultures

• are social groups that challenge mainstream norms, values, or aesthetics.

• express nonconformity, rebellion, or alternative ideologies through lifestyle, music, fashion, and language.

Music and Fashion

• What Oppositional subculture often use to resist mainstream norms and social injustice. 

Rap communities and rock artist

• express social issues like poverty, corruption, and inequality through lyrics.

• they wear oversized shirts, caps, and street wear that symbolizes resistance, identity, and defiance against mainstream norms. 

• Ex. Sirena by Gloc-9, Mga Kababayan ko by Francis Magalona, and Tatsulok by bamboo

LGBTQIA+ and drag communities 

• highlights diverse gender expressions and SOGIESC identities. 

• Vice Ganda uses music and fashion to showcase personal expressions.

• Shows like Drag Den (2022) with Manila Luzon and Drag race Philippines (2022) present drag as a form of artistic expression.

Commodification

• process of turning cultural expression, art, or social practices into products that can be bought, sold, or otherwise marketed for profit. 

Commodification in Philippine Popular Music and Fashion

• Even forms of cultural resistance can become commodified, popular rap and rocks songs through marketing in social media, selling merch, tickets for concert, and even switching from activism to commercial interest. 

• Within Fashion inspired by LGBTQIA+ and drag culture are sold in stores and online, often emphasizing style over its original social or cultural meaning. Though it helps reach wider audience it ask the question of authenticity and intent. 

SOGIESC

• inclusive umbrella that acknowledges diverse identities and expressions.

• is fluid and can change overtime.

Sexual Orientation(SO)

• defines patterns of sexual, romantic, and emotional attraction, as well as who the person is attracted to.

• To whom are you attracted to? 

Gender Identity (GI)

• Describes a person internal and individual experience of their gender, seeing themselves as male, female, a blend of both, or neither. 

• How do you see yourself?

Gender Expression (GE)

• how someone presents their gender through physical appearance, and through behavior, speech, and mannerisms which may or may not conform to a persons gender identity.

• How do you express yourself?

CSex Characteristics (SC)

• are the physical features relating to sex, referring to persons autonomy, and secondary physical features that typically emerge during puberty.

• What are your sex features?

SOGIESC Advocacy in Philippine Popular music and fashion 

• highlights visibility, community empowerment, and education for LGBTQIA+ communites 

Visibility 

• OPM artist like Ice Seguerra (Anino) and Jake Zyrus (Love Even If) help normalize LGBTQIA+ presence in the music industry.

• While Pride-inspired fashion by local designers showcases LGBTQIA+ identities in everyday culture. 

Community empowerment

• Music serves as a unifying force during pride month events and advocacy movements within LGBTQIA+ communities.

Education through art

• Songs with inclusive messages encourage empathy and understanding, helping audiences appreciate diverse identities and experiences.