1/16
i fucking hate this class
Name | Mastery | Learn | Test | Matching | Spaced |
---|
No study sessions yet.
Political Balance Theory
A theory that suggests individuals strive for a balanced perspective in their political beliefs, often seeking to maintain an equilibrium between opposing viewpoints to reduce cognitive dissonance.
Social Judgement Theory
Motivated to agree with candidates we like (assimilation)
Motivated to not agree with those we don’t (contrast)
Heider and Political Balance Elements
Our position on issue
Candidate’s position on issue
How we feel about the candidate
Memory model shortcomings
cognitive constraints
evaluative constraints
black-box models
simplifications of memory models
kelley and mirer “decision rule”
zaller and feldman “top of head responses”
Wyer and Ottati reading - 3 things when person is cued
frequency and recency of prior use
information-processing objectives
effects of prior knowledge and expectations
online processing— alternative to memory models
individuals retain running tallies
for electoral candidate judgements
two chief methods of decision-making
statistical
intutition
“bounded rationality”
cognitive limitations on rationality or reasoning
pre-existing knowledge frameworks— stereotypes or heuristics
representativeness heuristic
lack of political knowledge
drunkard’s search
one-dimensional vs. multi-dimensional decision-making
party id as heuristic/stereotype— experimental research
issue competencies
issue positions
ignoring information inconsistent with stereotypes
one-dimensional decisions
candidate demographic stereotypes
gender reviewed
race
even lower information effects
ballot information
ballot order
candidate occupations
name recognition
affective polarization
the phenomenon where individuals develop strong emotional responses towards their political in-group and out-group, leading to increased division and hostility.
levels of conceptualization
growth in ideologues
growth in constraint
social identity theory
theoretical framework that explains how individuals' self-concepts are influenced by their group memberships, affecting their attitudes and behaviors towards in-groups and out-groups.
SIT effect on behavior
alienation from outside partisans
relative to racial bias
trust
driven by outgroup bias more than ingroup favoritism