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Personality
An individual's characteristic pattern of thinking, feeling, and acting
Psychodynamic theory
Suggests that behavior is the dynamic interaction between the conscious and unconscious mind
Id
Operates on the pleasure principle; unconsciously strives to satisfy basic drives to survive, reproduce, and aggress
Ego
Operates on the reality principle; seeks to realistically gratify the id's impulses to bring long-term pleasure; contains perceptions, thoughts, judgments, and memories
Superego
Focuses on ideal behavior; strives for perfection; acts as moral conscience
Projective tests
Designed to trigger the projection of one's inner dynamics and reveal unconscious motives
Rorschach inkblot test
Most widely used projective test; seeks to identify people's inner feelings by analyzing their interpretations of the blots

Abraham Maslow's self-actualizing person
Focused on the potential for healthy personal growth and people's striving for self-determination and self-realization
Hierarchy of needs
People are motivated by a hierarchy of needs and strive for self-actualization and self-transcendence
Carl Rogers's person-centered perspective
Posited that characteristics of growth-promoting environment include genuineness, acceptance, and empathy
Unconditional positive regard
A key component in Carl Rogers's person-centered perspective
Trait theorists
See personality as a stable and enduring pattern of behavior
Factor analysis
Used to identify clusters of behavior tendencies that occur together
Eysenck Personality Questionnaire
Extraversion and emotionality factors inevitably emerged as basic personality dimensions
Brain-activity scans of extraverts
Indicate that they seek stimulation because normal brain arousal is relatively low
Dopamine and dopamine-related neural activity
Tend to be higher in extraverts
Stigma of introversion
Introversion is often misunderstood as shyness, but introverted people often simply seek low levels of stimulation from their environment
Personality inventories
Questionnaires where people respond to items designed to gauge a wide range of feelings and behaviors
Minnesota Multiphasic Personality Inventory (MMPI)
An example of a personality inventory used to assess selected personality traits
The Big Five
Most widely accepted picture of personality

Social psychology
The scientific study of how we think about, influence, and relate to one another.
Fundamental attribution error
The tendency for observers, when analyzing others' behavior, to underestimate the impact of the situation and to overestimate the impact of personal disposition.
Attitudes
Feelings influenced by beliefs, which predispose people to have specific reactions to objects, people, and events.
Foot-in-the-door phenomenon
The tendency for people who have first agreed to a small request to comply later with a larger request.
Cognitive dissonance theory
When attitudes do not fit with actions, tensions are often reduced by changing attitudes to match actions.
Peripheral route persuasion
Occurs when people are influenced by incidental cues, such as a speaker's attractiveness.
Central route persuasion
Occurs when interested people focus on the arguments and respond with favorable thoughts.
Social contagion
The spread of ideas, attitudes, or behavior patterns in a group through imitation and conformity.
Asch's Conformity Experiments
Experiments that found people are most likely to adjust their behavior or thinking to coincide with a group standard under certain circumstances.
Milgram's Obedience Experiments
Experiments showing that people obeyed orders even when they thought they were harming another person.
Social facilitation
The presence of others arouses people, improving performance on easy tasks but decreasing performance on difficult tasks.
Social loafing
The tendency for people in a group to exert less effort when pooling their efforts toward attaining a common goal.
Deindividuation
A loss of self-awareness and self-restraint that occurs in group situations that foster arousal and anonymity.
Groupthink
A desire for harmony within a decision-making group that overrides realistic appraisal of alternatives.
Group polarization
Group discussions with like-minded others strengthen members' prevailing beliefs and attitudes.

Prejudice
An unjustifiable (and usually negative) attitude toward a group and its members.
Stereotype
A generalized belief about a group of people.
Discrimination
Unjustifiable negative behavior toward a group and its members.
Ingroup bias
The tendency to favor our own group.
Scapegoat theory
The theory that prejudice offers an outlet for anger by providing someone to blame.
Altruism
An unselfish concern for the welfare of others.
Socialization norm
Social expectation that prescribes how we should behave.
Reciprocity norm
Expectation that people will respond favorably to each other by returning benefits for benefit.
Social-responsibility norm
Expectation that people should help those who depend on them.
Bystander effect
Tendency for any given bystander to be less likely to give aid if other bystanders are present.
