Argumentative Research essay review

Lead-in

grabs the reader's attention, introduces the controversial topic, provides brief background, and ends with your clear thesis statement, setting up your stance with a hook like a surprising fact, relevant statistic, or intriguing question to show why the topic matters and what you'll prove. 

Claim

statement that expresses the writer's position on a controversial issue, which is supported by evidence and reasoning throughout the essay. your main, debatable point or thesis statement

Evidence

the specific proof (facts, stats, quotes, examples) you use to show your reader your main point (claim) is true

Ethos

an appeal to credibility or character, demonstrating trustworthiness and ethical appeal to persuade an audience.

Pathos

an appeal to emotion, aimed at stirring feelings in the audience to persuade them.

Logos

an appeal to logic and reason, using facts and logical reasoning to persuade the audience.