ETHNOCENTRISM

ETHNOCENTRISM: using __ from ones own culture to judge and evaluate other cultures

Assumptions

ETHNOCENTRISM: The assumption that ones culture is the __ __, correct and __ compared to others

Most important, superior

ETHNOCENTRISM: The assumption that ones culture is the __, __ culture and that others are not

Normal, default

ETHNOCENTRISM: An assumption that other cultures are the __ as ones own

Same

Ethnocentrism causes individuals and researchers to use their own __ __ when evaluating other cultures

Cultures values

Results and conclusions are not described ___, but through the __ of the researchers own cultural beliefs

Objectively, bias

Effects whether findings from research could be expected to be found in other __

Cultures

Can be no __ __ if ethnocentric research is carried out

Universal theories

SPECIFICS- collectivist or __

Individualistic

SPECIFICS- Developed or __ __

First world

SPECIFICS- Global north vs __ __

Global south

SPECIFICS- Traditional vs __

Liberal

SPECIFICS- Democratic vs __

Totslitarian

FEATURE- Only taken from one __ __

Cultural location

FEATURE- Operationalisation of constructs: Are the __ __ studied assumed to manifest in the researcher’s culture as they do in other cultures

Abstract constructs

FEATURE- __ used in the research: Are the physical props, tools, locations, stimuli used in the study assumed to be found in the researchers cultures rather than other cultures

Materials

POSITIVE OF UNDERSTANDING- __ __: In their procedures or when interpreting data, to improve researches generalisability

Avoid ethnocentrism

POSITIVE OF UNDERSTANDING- __ __: Ethnocentrism causes prejudice and discrimination, by understanding this is it can help us to understand how discrimination arises in the first place

Improve society

EFFECTS ON RESULTS- Results will not have __ __ as they will not generalise to other cultures

External reliability

EFFECTS ON RESULTS- Results will lack __ __, as they research will claim to be measuring a social/psychological construct, but will actually be measuring their cultures understanding of that construct.

Internal validity

RESPONSES- __ __: assume that all cultures are equally valid. Dignified and normal

Cultural relativism

RESPONSE- __: explained all human behaviour is as clear, objective and well operationalised way as possible

Objectivity

RESPONSE- __ __ _ __: more researchers from outside the of the Western/Global North academia need to be encouraged

Wider diversity of researchers