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microeconomics
the study of the economy at a small-scale level (individuals)
macroeconomics
the study of the economy at a large scale level (total output)
aggregate
total (mostly in macroeconomics
resources
the inputs used to produce goods and services
land
labor
capital
entrepreneurial ability
land
all natural resources used in production
labor
all physical & mental activity in producing goods & services
capital
the tools, machinery, money, and knowledge used to produce goods and services
physical - machinery & tangible items
human - knowledge, and skills people acquire to increase productivity
entrepreneurial ability
the ability to coming the factors of production to produce goods & services
scarcity
the inability of limited resources to produce unlimited wants
relative scarcity
the comparison of the scarcity of one good to that of another (ex. drinkable water)
allocation
the process of assigning a good, service or resource to 1 purpose instead of another
opportunity costs
the value of the next best alternative (exists because of scarcity)
rational decision making 3 concepts
self-interest
marginal-decision making
optimization
marginal benefit (MB)
the additional BENEFIT associated with one more unit of activity
(MB = change in total benefit / change in quantity)
marginal cost (MC)
the additional COST associated with one more unit of activity
(MC = change in total cost / change in quantity produced)
marginal decision making
the process of making choice in increments by evaluating MC versus MB
rules of optimization
MB > MC, do it
MB < MC, don’t do it
decreasing marginal benefit
the NEGATIVE relationship between the MB association with the use of a good and the quantity consumed
increasing marginal cost
a condition where the additional cost associated with each unit of activity increases the marginal value
optimal level of output
the level of output where the marginal benefit = marginal cost
level of activity increase… (results)
Marginal benefit decreases
Marginal cost increases
production possibilities schedule
the TABLE that shows the possible combinations of 2 different goods or services that can be produced
production possibilities frontier (PPF)
a GRAPH that shows the possible combinations of 2 different goods & services that can be produced
constant opportunity costs
a characteristic of production where the opportunity cost does not change at every level of production
efficient allocation of resources
resources used in a way that is possible to increase the production of one good by ONLY decreasing the production of another
inefficient allocation of resources
resources being used in a way where it is possible to increase the production of one good while NOT decreasing the production of another (do more)
terms of trade
sellers opportunity costs < price < buyers opportunity cost
must benefit both parties
does not have to be monetary
creates the willingness to trade
gains from trade
the benefits that a buyer or seller gets as a result of trade
comparative advantage
the ability to produce a good or service at a lower relative opportunity cost than another producers
it’s easier to produce oranges in Florida than in Alaska
specialization
the practice of using available resources to reduce a single good or service rather than multiple goods and services
increases the overall production
whoever has the lowest opportunity cost & the comparative advantage
law of increasing opportunity costs
economic principle that says some resources are better suited to producing one good or service than other
as the production of a good rises, the opportunity cost of each additional unit rises
circular flow model
describes how goods, services, resources, and money flow back and forth in an economy
households: give labor through the resource market (input of production ) get income payments
firms: use inputs of production to make goods and services to create products & provide a market where households can spend their income
market
any place where buyers and sellers interact to trade goods, services and resources (formal or informal)
good
a tangible produce that consumers, firm or governments wish to pruchase
service
an often intangible product or action that consumers wish to purchase
prices for buyers
_____ show the willingness and ability to BUY the produce
prices for sellers
______ show the willingness and ability to sell
competition from SELLERS
causes prices to go lower
competition from BUYERS
causes prices to go HIGHER
law of demand
as the price of a good rises, the quantity demanded will decrease (inverse relationship)
demand schedule
a TABLE representation of the relationship between the price or a good and the amount that buyers are willing and able to buy
demand curve
a GRAPH representation of the relationship between the price of a good and the amount buyers are willing and able to buy
price is always y axis, quantity demanded is x axis
“demand goes down”
quantity demanded
the amount of a good that consumers are willing and able to buy at a given price
income effect
the change in the price of a good, changes the amount that people are able to buy
as price decreases, purchasing power increases and consumers can buy more goods
as prices increase, purchasing power decreases and consumers can not afford as many goods
substitution effect
the price change of one god impacts the demand of another
as the price of one god increases, the demand for its substitute will increase
market demand
the OVERALL demand for a good
represented by the horizontal sum of all of the quantities demanded by individuals at different prices
change in demand
consumers are more/less willing to buy a product as EVERY price
increase → right
decrease → left
something other than price changes (ex. company gets exposed and no one wants to shop there)
normal good
a good where there is a DIRECT relationship between demand and income
increase in income → increase in the demand
ex: clothing
cause demand curves to shift RIGHT
inferior good
a good where there is an INVERSE relationship between demand for the good and income
increase in income → decrease in demand
ex: microwave dinners
cause demand curve to shift left
tastes & preferences
the perception of desirability associate with consuming a good
substitutes
goods and services that can be viewed as replacements for one another
A decrease in the price will cause a decrease in demand of replacement, causing a shift to the right
increase in the price will cause increase in demand of the other good, causing shift to the left
complements
goods/ services that are used WITH each other (chips and salsa)
decrease in the price of one good will cause an increase in the demand for both → a shift to the right
increase in price of one good will cause decreases in demand for both → shift to the left
law of supply
as the price of one god rises, the quantity supplied will increase, all else held constant
direct relationship
producers are more willing and able to increase the quantity of items they supply to the market if they have more money
diminishing marginal productivity
principle that as long as at least 1 input of production is fixed, the marginal productivity of additional resources will eventually fall
ex: too many cooks in one kitchen → you can either get a bigger kitchen or fire some cooks
supply schedule
a TABLE representation of the relationship between the price of a good and the quantities producers are willing and able to give
supply curve
a GRAPHICAL representation of the relationship between the price of a good and the quantity producers are able to give
slopes up
direct relationship
price is the y axis, quantity is the x axis
market supply
the OVERALL supply of a good
the horizontal summation of all of the quantity supplied at different prices
movement along the supply curve
change in the quantity supplied of a good due to a change in price
along the existing line
change/shift in supply
something other than price causes the entire supply curve to shift left or right
subsidy
a payment made BY the government TO businesses → supply curve shifts to the right
tax
a payment TO governments BY businesses → supply curve shifts left
collected from individuals and firms
tax to consumers
cause a shift in the demand curve & impact the willingness to purchase a product
taxes to businesses
shift the entire supply curve left
producers do not want to pay as much, so they produce less
technology
the knowledge, inventions and innovations that can potentially increase productivity
better tech → decrease production cost →supply increase → shift right
seller expectations
anticipated future outcomes associated with the supply of a good
expecting lower future prices → curve shift right
expecting higher future prices → curve shifts left