Explains the problem in which the product must solve and states the client and their need along with the purpose and function of the product.
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The designer
The person who collects information by asking questions, taking photos, taking notes etc. to better understand the needs of the end-user.
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The client
The person that has commissioned the designer to create a product.
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The end-user
The person who will use the product.
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End user group
Talks about the target audience and its demographic which could include age range, socio economic statues, education and location.
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Constraints
The requirements that the product must fulfill.
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Considerations
The aspects of the design brief that must be thought upon, this often includes research
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8
Design elements
The building blocks of design
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9
Design principles
The aspects that give structure and order to the elements of design.
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10
The design elements are?
Shape, Form, line, colour, texture, translucency, transparency and opacity.
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The design principles are?
Proportion, balance, contrast, symmetry and asymmetry, pattern, movement, repetition, rhythm, positive and negative space.
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12
Product design factors
Aspects that largely influence the design and often include the constraints and considerations.
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13
The product design factors are?
Purpose, function and context. User-centred design. Innovation and creativity. Visual, tactile and aesthetics. Sustainability. Economics. Legal responsibilities. Materials. Technologies. Other factors.
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14
Design parameters
it is the limitation or boundaries that the factor must fall within.
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Market research methods
Analysing gathered data about the market and its consumers.
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Market research examples
Focus groups And interviews
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17
Design brief
Explores who, what, where, when, why, and how. Explain the problem and constraints & considerations.
Studied by 40 people
