Chapter 1: Rhetoric and the Elements of Style

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41 Terms

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Style
is the general manner of expression used in a text.
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Pathos
is an appeal to the emotions, values, or desires of the audience.
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Personification
is the figurative device in which inanimate objects or concepts are given the thoughts, feelings, or actions of a human.
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Ethos
is an appeal to the speakers credibility- whether he or she is to be believed on the basis of his or her character and expertise.
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Denotation
refers to a words primary or literal significance
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connotation
refers to the vast range of other meanings that a word suggests.
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Rhetorical strategies
describe how an author uses language to construct a text.
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Hyperbole
is overstatement or exaggeration; it is the use of figurative language that significantly exaggerates the facts for effect.
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Logos
is an appeal to reason and logic.
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Understatement
is figurative language that presents the facts in a way that makes them appear much less significant than they really are.
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Mood
describes how the text makes the audience feel.
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Tone
describes the speakers attitude toward the subject.
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catchy title
is a rhetorical strategy designed to capture the audiences attention.
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Sarcasm
is simply verbal irony used with the intent to injure.
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Circumlocation
is a form of communication in which the speaker's meaning is not directly expressed but implied, often through metaphors or other forms of figurative language.
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euphemism
is a word or words that are used to avoid employing an unpleasant or offensive term.
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Verbal irony
refers to the process of stating something but meaning the opposite of what is stated.
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Irony
is a figure of speech in which words are used to convey the opposite of their literal meaning.
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Situational Irony
refers to a circumstance that runs contrary to what was expected.
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Figurative language
is strictly defined as speech or writing that departs from literal meaning to achieve a special effect or meaning.
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Satire
something is portrayed in a way thats deliberately distorted to achieve comic effect.
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Symbolism
is a concrete object that represents an abstract idea.
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Imagery
in figurative language is when an author uses vivid or metaphorical language to create a mental image that helps readers visualize what's being described.
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Rhetorical strategies
a broad term, including basic diction and syntax, as well as more complicated uses of figurative language.
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Understatement
is almost always used for comic effect.
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Syntax
________ in rhetorical strategies refers to the arrangement of words and phrases to achieve a desired effect.
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X
This variable represents the specific rhetorical strategies an author uses
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Y
This variable refers to how the rhetorical strategies in the text impact the audience
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Audience
refers to the individuals the speaker is trying to persuade
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Z
This variable represents a texts theme or argument
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Simile
A simile is a comparison between two unlike objects, in which the two parts are connected with a term such as like or as
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Metaphor
is a simile without a connecting term such as like or as
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Extended Metaphor
is precisely what it sounds like-it is a metaphor that lasts for longer than just one phrase or sentence
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Symbolism
is a concrete object that represents an abstract idea
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Satire
something is portrayed in a way thats deliberately distorted to achieve comic effect
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Rhetoric
are talking about language as a means of persuasion
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**Diction**
will ask you to evaluate why an author’s choice of words is particularly effective, apt, or clear.
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Context
(and at times, author’s intent) determines which connotations may be appropriate for a word. 
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author
will carefully pick a particular word for its connotations, knowing or hoping a reader will make an additional inference as a result.
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paradox
contains two elements which cannot both be true at the same time (although usually each one could be true on its own).
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Mood
describes how the text makes the audience feel.

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